Digital Marketing Executive

Join the growing Orientation Marketing team at an exciting time

Orientation Marketing is a leading pharmaceutical and life-sciences marketing and communications agency. Headquartered in the U.K. with offices in North America and on mainland Europe, we have grown consistently since our inception in 2015. In the last year alone, we added a specialist communications practice and in-house creative/design studio to our service portfolio, and moved to a new, larger head office premises in The Steam Mill, Chester.

Our clients are the powerhouse behind the development and manufacture of medicines and medical devices. They value us because we understand their markets, and we have a deep knowledge of the tools available to help them effectively communicate their capabilities to pharma, biotech, and specialist healthcare companies of all sizes.

It is an exciting time to join Orientation Marketing, our client base has grown to include clients across Europe, the U.S. and further afield. Our clients value our marketing expertise and knowledge of their business. We want our customers to benefit from people who know what they are doing, and know them, so we work hard to develop and retain our people.

We’ll challenge you to find the best solutions for our partners, but we are committed to prioritizing a healthy work-life balance for everyone in to maintaining a fun and friendly environment, whether that’s in the office, working remotely, or travelling to shows and meetings.

Quality:
Critical thinking, resourcefulness and adhering to deadlines are the pillars of producing high-quality work.

Goals Oriented: A clear vision of how actions aligns to the client's brand and goals, and an eagerness to meet high standards for clients and position them ahead of their competitors.

Continuous Improvement:
Our people should dedicate time to improving their skills and behaviours. We strive to deliver mature solutions to clients, and value building networks and connections with clients, in business-to-business media, and marketing services companies. We want you to continually seek out and strive to achieve best practice, including understanding and introducing new concepts and ways of working.

A positive, can-do attitude:
In the face of both opportunities and challenges, proactivity, creativity, enthusiasm and resilience ensure the most successful outcomes.

Balance:
Maintain a healthy work/life balance that includes physical and mental wellness. A sense of fun is important. Be flexible, when necessary, to meet goals.

This is an opportunity to join a successful and growing agency and expand the service offering for the agency. The role is focussed on managing and executing the day-to-day operations of the digital marketing team, and will involve supporting on a range of campaigns, clients and projects. The role also includes supporting on the promotion and growth of the Orientation Marketing brand, as well as its sister brands.

Reporting to the Digital Marketing Operations Manager and Directors, you will be responsible for overseeing a range of tasks which includes content writing/copywriting, social campaign setup and management, email marketing management, analysis and reporting within a client services setting. You will have a varied remit, and your day will consist of a multitude of tasks for various clients.

A Digital Marketing Executive’s duties include, but are not limited to:

Support the planning, execution and monitoring of digital marketing campaigns tailored for B2B pharmaceutical clients, covering SEO, PPC, email marketing, social media and content marketing.

Develop and optimize content that engages pharmaceutical professionals and stakeholders.

Manage and enhance website content for SEO and lead generation.

Develop engaging and shareable content for social media platforms with a focus on thought leadership and industry insights.

Analyze and report on key performance metrics to assess the effectiveness of digital marketing efforts for pharmaceutical clients.

Collaborate with…