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Assistant Marketing Manager, Funnel Marketing

Job in Chester, Cheshire, CH1, England, UK
Listing for: Jobtailor
Full Time position
Listed on 2026-09-13
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Management, Marketing Strategy, Marketing Communications
Salary/Wage Range or Industry Benchmark: 45000 - 65000 GBP Yearly GBP 45000.00 65000.00 YEAR
Job Description & How to Apply Below
Position: Assistant Marketing Manager, Full Funnel Marketing
  • Support the development and execution of Customer Lifecycle Management marketing plans across Acquisition and Onboarding for key customer segments
  • Coordinate planning, prioritisation and delivery of marketing activity with business collaborators and Marketing Accelerator teams
  • Ensure marketing activity aligns with customer and commercial objectives
  • Support implementation of Full Funnel marketing plans with Marketing Accelerator teams
  • Embed successful marketing initiatives into ongoing activity so approaches can be scaled and delivered efficiently
  • Monitor marketing trends, emerging channels, data and technology
  • Apply new thinking and test-and-learn approaches to marketing activity
  • Support cross-functional initiatives and contribute to agile Pods or working groups as required
  • Maintain high standards of execution and contribute to agreed customer and commercial outcomes
  • Promote collaboration, communication and accountability while supporting marketing transformation
Requirements
  • Ideally a minimum 5 years experience supporting the development and delivery of customer lifecycle marketing (CLM) plans across acquisition, onboarding and customer engagement
  • Strong understanding of paid, owned and earned media channels and how they work together
  • Experience supporting cross-channel marketing activations powered by customer insight, data and analytical rigour
  • Advocates agile ways of working and embraces new tools, technologies and processes
  • Strong planning and organisational skills
  • Experience coordinating activity across multiple teams
  • Ability to build strong relationships across the business and with Marketing Accelerator teams
  • Effective communication and collaboration skills
  • Understanding of governance, workflows and risk management in marketing delivery
  • Understanding of business objectives, market dynamics and customer needs
  • Ability to use customer, market and performance data to inform decisions, find opportunities and optimise activity
  • Curiosity and analytical thinking
  • 35 hours, full time
  • Role is a 9 Month FTC
Core Competencies

Demonstrates expertise in Customer Lifecycle Management (CLM) marketing, with a strong focus on acquisition, onboarding, and customer engagement. Proficient in leveraging data and insights to inform marketing strategies and optimize performance across various media channels.

Highest-signal resume keywords
  • Customer Lifecycle Management (CLM)
  • Cross-Channel Marketing Activations
  • Agile Marketing Practices
  • Data-Driven Decision Making
  • Strong Planning and Organisational Skills
ATS Optimization Keywords Hard Skills
  • Customer Engagement
  • Marketing Strategy Development
  • Data Analysis
  • Performance Optimization
  • Marketing Trends Monitoring
Soft Skills
  • Effective Communication
  • Collaboration
  • Relationship Building
  • Curiosity
  • Analytical Thinking
Industry Keywords
  • Paid Media
  • Owned Media
  • Earned Media
  • Marketing Transformation
  • Risk Management
Tools & Technologies
  • Marketing Automation Tools
  • Analytics Platforms
  • Customer Insight Tools
Position Requirements
5+ Years work experience
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