Digital Producer

Job in Chicopee, Hampden County, Massachusetts, 01021, USA

Listing for: Nexstar Media Group, Inc.

Full Time position
Listed on 2025-12-23

Job specializations:

Creative Arts/Media
Digital Media / Production, Digital Marketing, Content Writer / Copywriter, Journalism

Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR

Join to apply for the Digital Producer role at Nexstar Media Group, Inc.

The Digital Producer leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes, and tactics, as well as creating and editing original content beyond that produced for on-air.

Responsibilities include:

Developing and leading a winning strategy for station content

Having an expert understanding of Facebook, Twitter, and other social media platforms

Reviewing copy and correcting errors in content, grammar, and punctuation, following editorial style and formatting guidelines

Using social media and website to build brand recognition and drive viewers to television

Determining story emphasis, length, and format, and organizing material accordingly

Researching background information related to news stories for accuracy

Gathering information through research, interviews, and attendance at events

Pitching on-brand local and trending stories during meetings

Checking reference materials for relevant facts

Shooting and editing content for on-air and digital platforms

Producing reports for all platforms

Ensuring content meets journalistic standards and quality

Building and managing digital campaigns to promote shows and specials

Writing stories for web and digital platforms

Performing other duties as assigned

Finding innovative ways to engage viewers via social media and the website

Requirements &

Skills:

Degree in journalism; experience with daily newspapers or news sites; live web samples or print pages preferred
Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and basic HTML preferred
Knowledge of CSS, Flash, and related technologies is a plus
Maintaining a positive work environment through teamwork and cooperation
Responding positively to feedback

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Broadcast Media Production and Distribution

This job posting appears active and does not contain any expired indicators.

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