Vehicle Sales Manager​/General Manager

Our decades old motorcycle division focusses simply on exciting products, customer passion, fun, and high-volume retail sales. Our Dorset supersite is budgeted to sell over 1000 units pa, all to retail customers;in other words, back to basics!

We’re now looking for an experienced General
Sales Manager to lead this fast-paced, high-energy operation.

Our brand line-up includes market leaders such as Triumph, KTM, Gas Gas, Husqvarna, MV Agusta, and CF Moto
. Alongside these, our Used All-Makes Centre is targeted to deliver over 600 retail units per annum.

This is a hands-on, demanding, and fast paced role, but for the right person with the right experience, we offer an exceptional remuneration package reflecting successful delivery of, but not limited to, the following:

• Running and stocking an ‘All-Makes Used’ centre with over 120 bikes
• New volumes and target achievement for circa 450 annually
• Upselling Parts, Clothing and Accessories as well as GAP & warranty products
• A CRM strategy for a biking community with reputation at the heart
• Leadership style of engagement providing an outstanding colleague experience
• A powerful relationship with marketing and support summertime bike events

As a privately-owned company with a £200 million annual turnover, we balance significant investment in digital innovation and modern facilities with a genuine, people-first culture. We don’t just sell bikes; our team is driven, passionate, and dedicated to making every customer feel like part of the Destination Motorcycles family.

The role requires working on Saturdays, with a day off provided during the week.

40 per week. Summer/winter hours may vary.

While we do not trade on Sundays as standard, occasional Sunday attendance may be required for events hosted by Destination Motorcycles.

Competitive, based on experience

22 days + additional days in lieu of bank holidays

• Competitive salary
• use of demonstration bikes
• staff purchase scheme
• Car Benefit Scheme
• health cash plan
• cycle-to-work scheme
• staff discounts (service and parts)
• Employee Assistance Programme
• and various retail & wellbeing perks.

If you're motivated, experienced, and ready to sell bikes without limits, we want to hear from you. Join us in helping bikers find their perfect ride!

Due to the high volume of applications, we receive, unfortunately, we are unable to contact each applicant individually regarding the status of their application. If you do not hear from us within 2 weeks, please assume you were unsuccessful on this occasion.