Sr. Manager, Digital Content, WCPO

Sr. Manager, Digital Content, WCPO page is loaded## Sr. Manager, Digital Content, WCPOlocations:
Cincinnati, OH - WCPOtime type:
Full time posted on:
Posted Todayjob requisition :
JR035604

As our Sr. Manager, Digital Content, you'll be at the forefront of digital innovation, working collaboratively across departments to optimize our online presence, drive revenue growth, and enhance audience engagement. This is an exciting opportunity to shape the digital future of a leading news organization while making a meaningful impact in one of America's great cities.
** WHAT YOU'LL DO:
*** Contribute to setting and execute local digital strategy to achieve business goals.
* Create and manage internal systems and processes to keep all digital platforms up-to-date, current, and competitive with local news and information (text, video, data) 24 hours a day, 7 days a week.
* Partner with local sales management to achieve revenue targets and capitalize on alternate revenue streams, including passive revenue.
* Manage overall functionality of station website, and all other assigned digital platforms.
* Work collaboratively with corporate digital team on implementation, support and training for current and new products and platforms.
* Optimize pages and sections of the website for search engine optimization (SEO).
* Track monthly analytics, including standard web, advertiser, video, mobile and social.
* Work closely with all departments, including News, Advertising, Marketing, Sales, in a collaborative manner to support their digital needs.
* Conceptualize and create new content areas on websites and manage others engaged in similar assignments
* Work with site partners and advertisers to create and maintain web content, including the incorporation, insertion and maintenance of native content or advertiser creative and video commercials into the sites or apps.
* May perform some design of advertiser creative.
* Troubleshoot website problems that may develop.
* Provide digital training and development for station colleagues as needed.
* Perform other duties as assigned.
** WHAT YOU'LL NEED:
*** BS/BA in related discipline preferred or equivalent years of experience
* Generally 8+ years of experience in digital media, journalism, broadcast, media sales or a closely related field
* Prior managerial experience preferred
** WHAT YOU'LL BRING:
*** Ability to multi-task and prioritize in a fast-paced newsroom environment
* Ability to meet deadlines
* Proven ability to work collaboratively with editorial, sales and marketing leaders
* Strong sense of initiative and focus on continuous learning
* Strong understanding of analytics for digital audience, engagement and revenue
* Ability to build strong relationships in the local station, with the corporate team, and with third-party partners
* Demonstrated entrepreneurial abilities, with start-up business/project skills strongly preferred
* Demonstrated change management skills or experience
* Persuasive, encouraging and motivating
* Working knowledge of online content management systems (CMSs) and HTML
* Working knowledge of additional web design/development applications such as JavaScript, Adobe Photoshop, and FTP is strongly preferred
* Knowledge of social media and SEO concepts, and a rich understanding of all things digital including video, mobile and tablet applications strongly preferred
* Demonstrated success in growing social media audiences and communities (including but not limited to Facebook, Twitter and You Tube) is strongly preferred
** WHERE YOU'LL LIVE, WORK AND PLAY:
** Cincinnati offers an incredible blend of Midwestern charm and metropolitan sophistication. Known as the "Queen City," Cincinnati sits beautifully along the Ohio River and boasts a rich cultural heritage with world-class museums, a thriving arts scene, and historic neighborhoods like Over-the-Rhine with its stunning 19th-century architecture.

The city is famous for its passionate sports culture, home to the Cincinnati Bengals and Cincinnati Reds, plus the vibrant entertainment districts of The Banks and Newport on the Levee. Food lovers will discover Cincinnati's unique culinary identity, from famous Cincinnati chili to an emerging craft brewery scene and farm-to-table restaurants.

With affordable living costs, excellent parks including the scenic Cincinnati Zoo and Botanical Garden, and easy access to both urban amenities and outdoor recreation, Cincinnati provides an exceptional quality of life. The city's central location offers convenient travel throughout the Midwest, while its growing tech and business sectors create abundant professional opportunities.#LI-SM2#LI-Onsite# #
** If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife  My Info  View Open Positions at Scripps.
**** SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
** At Scripps, we are committed to a culture that reflects the audiences and communities we serve.

We are intentional about creating…