Senior Manager, Retail Consultancy

Company Description

Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem.

These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at

We're looking for a Senior Manager, Retail Consultancy. This individual will be responsible for assisting in the annual planning process and the management of key projects for assigned brands, as well as ensuring program synergy with key clients.

PRIMARY RESPONSIBILITIES:

• Work with the internal cross-functional team (Strategic Planning, Client Leadership and Creative) to develop optimal and actionable strategies, concepts and tactics

• Manage the implementation of key client projects

• Build strong working relationships with assigned retailer client contacts

• Manage execution of approved programs through team

• Work with external client vendors/agencies to execute projects as assigned

• Approach and manage partnership relationships with other manufacturers or properties

• Identify retailer direct and manufacturer platforms

• Develop and manage project timelines and budgets

• Manage communication of project status and budget to client teams

• Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)

• Manage client approval process

• Measure post-promotion results using agency and client-provided data

• Direct management and mentoring of other team Managers and/or Account Executives reporting to you

• Mentoring and engaging all Retail Consultancy Managers and Account Executives supporting the assigned retailer

• Development of new and improved processes, solutions and ways of working

• Be the 'voice' of the Retail Consultancy Managers in Mars Way training and roll-out

• Develop and share best-in-class training for Retail Consultancy Managers

• Serve as the escalation point and problem solver for Retail Consultancy Managers and Account Executives

• Some travel required

SKILL SETS

REQUIRED:

• Bachelor’s degree in advertising, marketing, business, or related field

• 7-10 years’ experience in retail marketing or experience with assigned retailer

• Experience leading and developing others

• Proven Project Management experience

• Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business

• Ability to analyze past program results and current consumer insights and leverage learnings to drive sound, strategic plans

• Sound decision making skills based in industry knowledge

• Passion about business – always thinking of ways to improve/grow assigned client/business

• Strong listening skills and attention to detail

• Excellent verbal, written, presentation and interpersonal skills

• Desire to dig in and do what’s needed to get the job done right

Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.

We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you…