Specialist, Email Marketing

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Strive Together is a national network of community partnerships that brings together neighbors, including youth and families, nonprofits, businesses, schools and more, to work toward a future where youth can thrive in their communities. Cradle to Career Network members change the way their communities work together by building connections, sharing resources and using data to put more young people on a path to economic mobility.

Our work helps young people meet seven key life milestones so that they have the opportunities they need to reach their goals, and, ultimately, thrive.

Strive Together team members are leaders committed to building a future where every young person has access to the opportunities they need to succeed. We are community supporters, difference makers and compassionate leaders. Above all, we are champions for every child. At Strive Together, we cultivate an environment where every member of our team can grow both personally and professionally. As part of our team, you’ll have the opportunity to help communities across the country improve outcomes for every child, cradle to career.

You are a marketing and communication professional who is passionate about using your talents for good in this world. You have an excellent grasp on data-driven decision-making in marketing. You use that data to adjust the sails for content execution and influencing the tactics used to get the best possible results. You have strong attention to detail and the ability to ensure tasks are executed with precision.

Your background may include an internship or some introductory experience working for a marketing or public relations agency, a nonprofit organization or higher education institution. You’re ready for a fast-paced organization that is dedicated to getting better outcomes for young people. You feel just as comfortable being a self-starter as a team player.

You are committed to ensuring all children and families have every opportunity they need to succeed. To be successful in this role, you must be aware of the complex dynamics of our national educational landscape and the challenges that community members face on the path to achieving economic mobility.

At Strive Together, we’re dedicated to ensuring all children succeed. You’re driven by our mission and passionate about putting millions more young people on a path to economic mobility.

Reporting to the Director of Marketing, the Specialist of Email Marketing is responsible for implementing marketing efforts to support strategic priorities, build brand loyalty and drive conversions among our target audiences. This includes developing and executing email marketing strategies, delivering email campaigns and workflows to diverse audiences. This also means being able to write and edit content for publishing and assessing performance data to inform strategic adjustments to ensure optimal performance.

The Specialist, Email Marketing contributes to organization goals, collaborates cross-functionally to ensure we’re sending the right content to the right audience and tracks metrics to improve results.

• Independently build and maintain advanced email automation workflows, exercising judgement and ownership in support of our digital marketing efforts to engage our target audiences, nurturing them from awareness to conversion and loyalty. This includes developing initial strategy for each workflow, exercising independent judgement while collaborating with cross-functional teams, writing optimized content, and optimizing send timing and workflow pacing.
• Lead creation and scheduling of email newsletters and targeted email outreach to ensure audiences are receiving the right message at the right time.
• Lead cross-functional coordination to source email content and determine timing, messaging and targeting for optimal performance among key audience segments.
• Monitor and evaluate email performance, identifying potential issues and proactively implementing improvements based on performance data.
• Stay…