Director, Creative Strategy Solutions

Who We Are

IPSOS is one of the world’s largest research companies and the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 data‑driven solutions and a presence in 90 markets, IPSOS brings together research implementation, methodological and subject‑matter experts from around the world, combining thematic and technical experts to deliver top‑quality research and insights.

We help the biggest companies solve their biggest problems, serving more than 5,000 clients globally by providing data, research and insights on their target markets. We are proud to have received our Great Place to Work Certification for 2022.

This role is a strategy‑minded doer who can help with all aspects of selling and delivering our solutions and who believes in the power of early audience input within the advertising process.

The Creative Excellence Service Line helps our clients attain best‑in‑class advertising that drives business results. We do this by aiding strategy development & assessment, creative development, creative assessment and creative in‑market (ad tracking once the advertising is launched).

This is an exciting opportunity to join our growing advertising strategy research practice as we continue to build momentum behind it in 2026.

• Work directly with and report to the Vice President who leads our strategy research practice
• Mine client documents and IPSOS knowledge base for relevant cultural, category, and audience information that can be used to build strategies
• Draft strategies that bring the audience’s perspective to life in a simple, focused way
• Attend qualitative research as an active backroom participant and help the team quickly synthesize learnings afterward
• Facilitate or participate in workshops with key brand stakeholders and help drive alignment around powerful, focused strategies
• Provide flexible support for the quantitative research process, from helping with execution and analysis to steering the report narrative and key takeaways
• Interface with both internal client service teams and clients themselves to support the sales process
• Aid in database upkeep and analysis, supporting the creation of interesting and innovative thought leadership in the advertising strategy space

• 5+ years of experience in advertising strategy, marketing, market research, or consumer insights
  • Strategy experience is preferred
• Excellent written, verbal, and presentation skills
• A client‑driven and solutions‑oriented mindset with the ability to manage multiple projects simultaneously
• Familiarity with advertising strategy and comfort authoring core components of a brand’s strategy
• Experience in facilitating workshops with a variety of brand stakeholders and helping to drive understanding and consensus
• Strong experience with qualitative research, including focus groups, in‑depth interviews, and analyzing qualitative research
• Some experience with quantitative research, including survey design, analysis, and delivery
• Comfort being the ‘voice of strategy’ when speaking with clients and internal partners, including presenting, fielding questions, and generally ‘thinking on your feet’
• A willingness to challenge long‑held industry beliefs around what a good strategy is when the data supports it
• Happy flexing up and down in roles and responsibilities when the situation dictates
• Strong business acumen and critical thinking skills

At IPSOS, your voice is heard! We encourage an environment that promotes inclusion and supports employees from all walks of life to flourish.

IPSOS recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. IPSOS is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to…