Marketing Specialist

Are you a creative marketer who thrives on blending digital strategy with real-world community engagement? Do you see social media not just as posts and likes, but as a powerful way to tell stories, build trust, and grow a brand that truly makes an impact?

Are you energized by networking events and community involvement, where your presence helps strengthen connections and expand the firm’s reach? Can you manage campaigns, vendors, and creative projects with both precision and initiative, ensuring nothing falls through the cracks?

Are you ready to join a compassionate, client-first law firm where your marketing expertise will directly help us fight for the vulnerable and serve the community?

Final question: When faced with a challenge, do you get excited or run away?

Neal & Solevilla isn’t just another personal injury law firm. Founded on the belief that every client deserves unwavering advocacy, our team has built a reputation for combining compassion with results. With deep roots in the Tampa Bay community and a proven track record of securing life-changing outcomes, we’ve redefined what it means to fight for the vulnerable.

We are looking for a Marketing Specialist to help write the next chapter of our firm’s growth. As the driving force behind our marketing and community presence, you’ll manage marketing campaigns, engage with the community, and amplify the mission that sets Neal & Solevilla apart.

• Partner with SEO/PPC vendors to set clear goals, review performance, and challenge assumptions when needed.
• Oversee LSAs, Google Business Profile postings, and directory listings to ensure accuracy and visibility.
• Coordinate OTT/streaming campaigns and evaluate opportunities in billboards and out-of-home.
• Confidently translate vendor jargon into actionable insights for leadership.
• Manage the firm’s organic social media, including content calendars, posting, and light design/video editing.
• Build and deploy newsletters and email campaigns to engage clients, referral partners, and the community.
• Develop creative campaigns that showcase our culture, client advocacy, and community impact.
• Represent the firm at 2+ networking events per week and quarterly community events.
• Coordinate and host branded events.
• Manage swag, banners, and grassroots sponsor ships to expand community presence.
• Partner with the Intake team to ensure leads convert into signed cases; track funnel KPIs and share insights.
• Support process improvements to increase speed-to-lead, show rates, and conversion.
• Take ideas from concept to completion - campaigns launched, reports delivered, booths reserved, content created - without waiting for hand holding.
• Track KPIs, analyze ROI, and present monthly reports with clarity and action steps.

• 2-5 years in marketing, digital media, or communications (agency or in-house); experience in legal, medical, or professional services a plus.
• Proficient with Meta Ads Manager, Canva, and email platforms (Mailchimp or similar); familiar with SEO, PPC, paid social, and comfortable managing vendors.
• Strong copywriting and content ideation skills, with light design/video editing ability (Canva, Cap Cut, or similar).
• Hands-on experience planning and attending events; energized by networking and representing the firm at community functions (some evenings/weekends required).
• A proactive self-starter who takes ownership, works humbly as part of a team, and embodies our core values - Compassion in Action, Culture Matters, Respect in Every Action, Driven by Excellence, and Fighting for the Vulnerable.
• Spanish fluency preferred, not required.

• Room to Grow:
  You won’t just execute campaigns - you’ll gain exposure to strategy, vendor management, and multi-channel marketing, setting you up for advancement on a clear career path.
• Skill Development:
  From billboards to streaming ads to digital reporting, you’ll build a broad toolkit that combines both traditional and modern marketing approaches.
• Tight-Knit Team:
  You’ll join a supportive, collaborative environment where everyone rolls up their sleeves and has each other’s back.
• Meaningful Impact:
  Your work directly drives the firm’s…