System Communications Strategist - Ambulatory Services

Join the team that is revolutionizing health care – Bay Care Health System

Come join Bay Care, one of the nation’s best-performing, not-for-profit, academic health system serving the communities of West Central Florida, including Hillsborough, Pasco, Pinellas, and Polk counties.

Title: System Communications Strategist

Facility: Bay Care System Office (Hybrid)

This System Communications Strategist supports the rapidly growing and dynamic Ambulatory Division, the team expanding outpatient access to care through Bay Care Home Care, Outpatient Imaging, Outreach Lab, Ambulatory Surgery Centers, Urgent Care, Fitness Centers, Bay Care Anywhere and more.

You’ll craft compelling, multi‑channel communications that bring our strategic priorities to life, inspire team members, strengthen Bay Care’s connection with the community and advance our reputation for high‑quality, compassionate care. The ideal candidate is a skilled writer and visual storyteller who thrives in a collaborative, fast‑paced environment and enjoys working both independently and as part of a larger communications team.

• Develop and implement communications strategies to support system‑wide projects, service lines and campaigns.
• Create and manage vehicles for communications initiatives including press releases, team member portal content, newsletters, emails, social media content, reports, meetings and events.
• Interact and build positive relationships with internal customers, Bay Care leaders and subject matter experts to gather information and draft content for dissemination to all audiences (public, team member, media).
• Conduct media relations, including preparation of messages, materials and scripts as well as coaching, counseling and media interaction.
• Assume primary responsibility for fact‑checking and securing appropriate reviews and approvals for content to ensure accuracy, completeness and relevance.
• Facilitate issues management activities.
• Develop and monitor metrics to measure the effectiveness of communications efforts and recommend improvements to the communications program as appropriate.
• Skills in copy editing, writing, and media relations are required.

• Benefits (Medical, Dental, Vision)
• Paid Time Off
• Tuition Assistance
• 401K Match and additional yearly contribution
• Annual performance appraisals and team award bonus
• Family resources and wellness opportunities
• Community perks and discounts

Our network consists of 16 community‑based hospitals, a long‑term acute care facility, home health services, outpatient centers and thousands of physicians. With the support of more than 30,000 team members, we promote a forward‑thinking philosophy that’s built on a foundation of trust, dignity, respect, responsibility, and clinical excellence.

• Required – 7 years communications with a health care provider, corporate department, or agency
• Preferred – 3 years with health care experts and/or complex subject matter

• Required – Bachelor’s in Marketing, Mass Communications, Journalism, or related field
• Preferred – Master’s in related field

• Preferred – Accredited in Public Relations (APR)

Status: Full Time;
Non‑Exempt

Shift

Hours:

8:00AM – 5:00PM

Weekend Work: None

Equal Opportunity Employer Veterans/Disabled