Sales Development Representative
Listed on 2026-01-15
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Sales
Sales Development Rep/SDR, Sales Representative, Business Development, B2B Sales
We are seeking a motivated and results-driven Sales Development Representative to join our sales team. The ideal candidate will be passionate about uncovering new business opportunities, building relationships with potential clients, and generating qualified leads for our Account Executives.
Position OverviewThis role is focused on identifying prospects, initiating meaningful conversations, and positioning Impact's solutions—including cybersecurity, IT, marketing, and digital transformation—to address client challenges. A successful candidate will have strong communication skills, a consultative approach, and a desire to thrive in a fast‑paced, innovative environment.
Responsibilities- Drive Lead Conversion:
Navigate qualified leads through the sales pipeline, seamlessly connecting them with a dedicated Account Executive and orchestrating introductory meetings. - Engage Decision Makers:
Strategically target and secure meetings with VP- and C‑level executives. For meetings secured with Director-level or below, lead discovery calls to advance the conversation to executive‑level stakeholders. - Proactive Prospecting:
Cultivate relationships with new prospects through strategic phone calls, targeted emails, and the utilization of cutting‑edge sales sequencing tools to introduce Impact's solutions and pinpoint key decision makers within the target market. - Meeting Generation:
Achieve monthly targets by setting up 20+ completed and qualified sales meetings each month. - Outbound Cold calling:
Proactively make 150+ dials a day with use of AI dialing platform. - Needs Analysis & Business Acumen:
Ability to understand and articulate executive‑level business goals and challenges. - Relationship Management:
Develop and maintain strong relationships by executing timely, relevant, and consistent follow‑up communications that move opportunities forward. - CRM Management:
Maintain clean, accurate, and up‑to‑date records in the CRM system by logging all activity and scheduling timely follow‑ups.
The ideal candidate is a proactive self‑starter with exceptional verbal and written communication skills. They bring high energy, a positive attitude, and thrive in competitive environments. Adaptable and resourceful, they excel in dynamic settings and effectively utilize available resources. Dependable and reliable, they demonstrate a strong commitment to their work. Additionally, they are tech‑savvy, embracing technological innovation and quickly adapting to new tools and systems.
Experience crafting messaging for C‑suite and VP‑level decision makers. Ability to leverage intent data from sales intelligence platforms for targeted outreach. Have a general understanding of business challenges across different industries. Skilled in identifying prospects through different stages of a buying journey and shaping talk tracks around current state, including the competency in leveraging intent signals for personalized omnichannel multithreaded outreach.
Experience with parallel dialers like Orum or intent platforms like 6
Sense, or sales orchestration platforms like Sales Loft. And then lastly, looking for strategic thinkers over relationship builders, and the ability to speak to business outcomes over technical features.
- 3+ years of experience in sales, lead generation, or a related role, preferably in the technology sector.
- Prior experience with outbound cold calling over the phone.
- Preferred background in roles such as Sales Development Representative (SDR), Business Development Representative (BDR), Inside Sales Representative, Outbound Sales Specialist or similar.
- Strong understanding of IT, cybersecurity, digital transformation, and related technology solutions, or a willingness to learn quickly.
- Exceptional verbal and written communication skills, with the ability to engage prospects and articulate value propositions effectively.
- Proficiency with sales tools and technologies, such as CRM software (e.g., Salesforce, Microsoft Dynamics) and sales enablement platforms (e.g., Sales Loft, 6sense, Outreach).
- Self‑motivated with a results‑driven mindset, capable of working in a fast‑paced environment and meeting…
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