Paid Social Analyst

Job description

Location:

Chennai, Coimbatore, Bangalore, Hyderabad

Experience:

2 to 5 years

Skills:

Paid Social, Snapchat, Meta, Pinterest, Paid Search, Google Ads, etc
This is an exciting role and would entail you to
Client Relationship Management:
Serve as a primary point of contact for clients or stakeholders, understanding their business objectives, and maintaining strong relationships. Provide strategic recommendations, campaign updates, and insights to clients, ensuring their satisfaction and retention
Managing Search & Social campaigns end to end including setup, optimizations & reporting.
Creation of detailed Search & Social media plans in line with business objectives and campaign brief
Translates business KPIs in channel KPIs
Creation and set up of the campaign
Management of Social & search campaigns on time on budget on target
Tracks performance in reporting & dashboards
Analysis and optimization of the campaigns
Works with Meta, Google & Bing team to troubleshoot performance related issues.
This may be the right role for you if you have
Bachelor's degree in marketing, advertising, business, or a related field (a relevant master's degree is a plus)
Proven experience (typically 2+ years) in search engine marketing (SEM) and social media marketing, preferably in a leadership or managerial role
Knowledge of search engine platforms, such as Google Ads, Bing Ads, and social media platforms, such as Facebook, Instagram, Twitter, Linked In, etc.
Proficiency in using web analytics tools (e.g., Google Analytics) and social media analytics platforms
Excellent project management skills with the ability to prioritize tasks and manage multiple campaigns simultaneously
Strong leadership and team management abilities, with experience in mentoring and developing team members.