Head - Industrial Machines & Service

About Us:

Regent Biochem   , headquartered in Coimbatore, Tamil Nadu, is   a provider of industrial cleaning machines and service-led surface technology solutions   for manufacturing industries across India.
The company operates in strategic partnership with   Bio-Circle Surface Technology GmbH, Germany   , a 35+ year-old global surface technology leader with operations across Europe, Asia-Pacific, and the USA. This association enables Regent Biochem to deliver proven German technology, engineering standards, and application expertise to the Indian market.

Regent Biochem   supplies manual and automatic industrial parts cleaning systems   , supported by application engineering, installation, commissioning, and after-sales service. Complementing its machines business, the company operates a chemical manufacturing facility in Coimbatore,   producing cleaning, surface protection, welding, and lubrication solutions using German technology.
By integrating machines, services, and in-house manufactured chemicals, Regent Biochem delivers end-to-end, performance-driven solutions that enhance process efficiency, reliability, and long-term operational performance across diverse industrial sectors.

As part of its long-term strategy, the company is building capabilities to   manufacture industrial cleaning machines in India   , reinforcing its commitment to localization, faster service responsiveness, and scalable growth of the Machines Vertical.

Position Overview:

The Head – Industrial Machines & Services   will lead and scale Regent Biochem’s Machines Vertical, owning both   machine sales and machine-led service businesses   . The role is responsible for the end-to-end lifecycle of industrial cleaning machines (manual and automatic systems), including application engineering, solution selling, installation and commissioning, service delivery, preventive strategies, documentation, and Industry 4.0–aligned automation upgrades.

Beyond equipment sales, the role will design and grow   machine-led service and lifecycle revenue models   , leveraging the installed base to drive recurring income through services, consumables, spares, upgrades, and digital monitoring. The position also involves   building service capability through recruitment, training, and development of the technical team   , and owns technical excellence, customer satisfaction, service scalability, recurring revenue growth, and the long-term profitability and expansion of the Machines Vertical.

Work Location:

Coimbatore (Relocation is required in case of outstation candidates)

Key Responsibilities:

Machines Vertical Revenue & Solution Ownership:
Own growth of the Machines Vertical through machine sales and solution selling. Engage customers to understand cleaning requirements and recommend the right machine configurations by clearly articulating value creation (productivity, quality consistency, uptime, safety, and lifecycle cost benefits). Drive customer engagement, technical presentations, demonstrations/trials, quotation and technical offer preparation, objection handling, negotiations, and order closure with structured handover for execution.
Machine-Led Services & Lifecycle Revenue:
Design, launch, and scale machine-led service models (AMCs, cleaning-as-a-service, upgrades, digital services, and renewals) to generate recurring revenue from the installed base. Own lifecycle value per machine by bundling services, consumables, spares, upgrades, and performance improvements to drive long-term customer retention and profitability.
Installation, Commissioning & Customer Enablement:
Ensure successful installation and commissioning of machines at customer sites, achieving defined performance and safety standards. Enable customers through structured training of operators and supervisors on machine operation, safety guidelines, best practices, and service expectations to ensure sustained performance and adoption.
After-Sales Support & Service Response:
Own service excellence by ensuring high machine uptime and customer satisfaction. Lead breakdown response and troubleshooting across mechanical, electrical, pneumatic, and electronic systems, ensuring disciplined…