Senior Manager, Integrated Insights and Strategy, Breast Cancer

Role Summary The Senior Manager, Integrated Insights & Strategy (IIS), is a critical strategic advisor to the Breast Cancer brand teams. Reporting to the IIS Breast Cancer Lead, the Senior Manager will lead market research for the Breast Cancer portfolio and generate actionable insights that drive commercial performance, inform business decisions, and unlock growth opportunities. As part of the Global Commercial Analytics organization, the Senior Manager will integrate market research, analytics, and commercial performance data to address critical business questions for the Breast Cancer portfolio, and will support forecasting in partnership with the IIS Director, Forecasting & Strategy.

The Senior Manager will translate complex information into clear, compelling recommendations and serve as a trusted thought partner to cross-functional stakeholders. The ideal candidate brings strong expertise in analytics and market research, exceptional business acumen, intellectual curiosity, and a demonstrated ability to influence decisions through insight-driven storytelling.

• Market Research & Insight Generation (Primary)

  Lead the Breast Cancer market research agenda, identifying where primary market research is the right tool and sequencing studies to maximize business impact.

  Design and execute primary market research to inform brand and franchise decisions.

  Apply qualitative and quantitative methods to address priority business questions.

  Develop, commission, and contract research through preferred vendors.

  Synthesize research, analytics, field insights, and performance data into integrated recommendations.

  Use AI-enabled tools and emerging methods (e.g., qualitative synthesis and transcript analysis, questionnaire and discussion guide development, secondary data triangulation and reporting) to accelerate and scale insight generation.

  Evaluate and verify AI-generated outputs for accuracy, reliability, and potential bias, applying sound human judgment before insights are communicated or used in decision-making.

  Create and manage the market research budget in collaboration with alliance counterparts.

• Strategic Partnership & Commercial Insights (Primary)

  Partner with commercial stakeholders to proactively identify, prioritize, and address key business questions.

  Deliver integrated insights and strategic recommendations that support brand performance and long‑term growth.

  Conduct business assessments, patient journey analyses, and scenario planning to identify risks, opportunities, and performance drivers.

  Translate complex data into clear, actionable narratives for senior stakeholders, integrating new data and existing knowledge into compelling arguments that support specific recommendations.

  Support development of long‑term brand and franchise strategies through evidence‑based insights.

• Cross‑Functional Collaboration

  Partner with Forecasting, Performance Analytics, Data Science, Digital, and other cross‑functional teams to develop integrated recommendations.

  Collaborate with internal stakeholders and external partners to execute learning plans and address evolving business needs.

  Contribute to capability building through knowledge sharing, innovation, and continuous improvement.

• Forecasting Support (Secondary)

  Support the IIS Director, Forecasting & Strategy, in developing and communicating Breast Cancer patient‑based demand forecasts, including latest‑estimate cycles.

  Contribute primary market research insights to forecast assumptions, helping balance corporate goals with insights‑based market opportunity.

  Support the development of forecast scenarios and risk/opportunity assessments…