Sales Director

Mayberry Communities is seeking an experienced, high-performing Director of Sales to lead all sales and revenue generation for our flagship master-planned community in eastern El Paso County, Colorado. This is a hands-on, player-coach position for a proven new-home sales professional who thrives on personally selling homes while leading a small sales and marketing team. The successful candidate will own community absorption, pricing recommendations, competitive positioning, Quick Move-In (QMI) inventory strategy, Rent-to-Own home absorption strategy, sales execution, and overall revenue performance.

The successful applicant will currently live in El Paso County, or plan to relocate to El Paso County.

This is a full-time, in-person role. Occasional availability is needed for events.

• Own all community sales results, absorption pace, and revenue performance.
• Personally sell new homes and manage buyers from initial inquiry through closing.
• Lead, coach, mentor, and hold accountable for the existing Sales Associates while remaining an active, top-producing member of the sales team.
• Provide day-to-day leadership and strategic direction to the Marketing Coordinator so marketing supports lead generation, CRM, digital marketing, events, QMI inventory absorption, Rent-to-Own inventory absorption, and overall branding.
• Develop and execute strategies to maximize the absorption of Quick Move-In (QMI) inventory homes and homes immediately available through the Mayberry Rent-to-Own program.
• Monitor competing builders' pricing, incentives, inventory, products, financing programs, and marketing initiatives, and provide recommendations.
• Recommend pricing, promotions, incentives, and product positioning.
• Maintain CRM discipline, lead response standards, reporting accuracy, and Sales Center excellence.
• Develop strong relationships with realtors and community partners.
• Maintain regular on-site office hours to ensure the Sales Center is consistently open and professionally staffed, with coverage shared by the Marketing Coordinator and Sales Associates.

• Minimum of 3 years of experience in a sales environment.
• Proficiency with CRM systems, spreadsheets, email, and other digital tools.
• Experience with Microsoft 365 platforms, including Word, Excel, PowerPoint, Outlook, Teams, SharePoint, and One Drive.
• Ability to coach, motivate, and support team members to achieve sales goals.

• Experience in new home sales or the residential real estate industry.
• Previous experience leading or managing a sales team.

The Director of Sales leads the Sales & Marketing Team as an active participant. This is a true player-coach position in which the Director is expected to personally generate home sales while providing leadership, accountability, and day-to-day direction to the Sales team and Marketing Coordinator. Marketing execution remains with the Marketing Coordinator, while the Director establishes priorities, approves campaigns, measures results, and ensures every marketing effort supports community sales objectives.

• Monthly and annual home sales
• QMI inventory absorption
• Rent-to-Own inventory absorption
• Lead-to-appointment and appointment-to-contract conversion
• Competitive market intelligence and recommendations
• Customer satisfaction

This is a performance-driven leadership position designed for a top-producing new-home sales professional.

• Base Salary: $70,000–$80,000 annually, depending on experience.
• Personal Sales Commission: A negotiable sliding-scale commission based on the purchase price of homes personally sold.
• Team Override Commission for homes sold by other Sales Associates.
• Quarterly Performance Bonuses tied to community…