Content Specialist

Location: Denver

Benefits:

• 401(k)
• 401(k) matching
• Bonus based on performance
• Company parties
• Competitive salary
• Dental insurance
• Flexible schedule
• Free food & snacks
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Vision insurance
• Wellness resources

Company:
Fortidia

Lakewood, CO Hybrid Schedule= WFH Monday & Friday, In-office Tuesday, Wednesday, Thursday
We are an equal opportunity employer. We believe that talent, expertise, empathy and ambition drive our success, and we base hiring decisions solely on candidate experience and skills.
We are committed to creating an inclusive hiring process. If you have specific needs or require adjustments during the recruitment process, please let us know.

For our Lakewood office we are searching for a Content Specialist, mainly focused on writing creative, consumer-facing copy for marketing campaigns and materials; creating copy for the website and other digital channels that is optimized for SEO; and ensuring consistency across all channels in accordance with the brand’s style and voice. If you are a strong writer, nerd out on the possibilities of using artificial intelligence tools to augment your work, love working with a fun team, and are eager to be an integral part of achieving goals, please apply!

Candidates are strongly encouraged to submit samples demonstrating creative writing ability in a business environment.

The Content Specialist will report to the Creative & Content Manager. .

Main tasks and responsibilities:

• Develop and implement content strategies to support marketing goals.
• Write clear and error-free content for a wide variety of marketing needs.
• Bring your 2+ years of experience in crafting creative copy for multi-channel marketing campaigns to write copy for email campaigns, social media posts, landing pages, blogs, direct mailers, printed marketing collateral, signage, and more.
• Work with the digital marketing team to identify key search terms and write optimized copy for the website, blog, and other digital channels.
• Demonstrate your experience in content ideation and research to develop content to support brand awareness, engagement, and trust-building efforts.
• Collaborate with product and marketing managers to shape the value propositions and descriptions for new products in a compelling, customer-centric format; create copy for product launches and go-to-market campaigns.
• Utilize your copywriting expertise to write voiceover scripts for videos.
• Copyedit work delivered by third-party agencies or internal team members, ensuring copy is free of errors and aligns with the brand’s style and voice.
• Analyze marketing data to provide actionable insights and contribute to strategic planning and recommendations.
• Occasionally create copy for franchisee marketing materials.
• Occasionally support other departments with creative copywriting needs.
• Use your creative background to write in and maintain a consistent brand voice across all channels.
• Support franchisees by developing training materials on copywriting for marketing.
• Perform other duties as assigned.

Skills and experiences:

• Must have a bachelor’s degree in marketing, advertising, communications, journalism, English, or a related field.
• 2+ years of experience in content creation, with a focus on copywriting.
• Track record of success creating compelling short- and long-form copy for online and offline channels.
• Experience conducting research to support content development.
• Advanced understanding of marketing strategies and tactics; ability to clearly explain marketing-related topics to a novice audience.
• Ability to quickly and accurately translate technical information into engaging content.
• Ability to support two (up to three) brands simultaneously, adapting voice, tone, and style accordingly for each brand.
• Exceptional project management skills; ability to work independently, perform multiple assignments, and meet deadlines in a fast-paced environment.
• Experience working with Google Suite, Microsoft Office Suite, Adobe Creative Suite, and project management tools such as Wrike and Asana is beneficial.
• Experience writing for SEO is a plus.

What We Offer :

• A vibrant international environment in a continuously growing…