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Senior Group Sales Manager

Job in Columbia, Howard County, Maryland, 21276, USA
Listing for: SkyBridge Luxury
Full Time position
Listed on 2026-10-20
Job specializations:
  • Sales
    Account Manager, Business Development, Hotel/Hospitality Sales, B2B Sales
Salary/Wage Range or Industry Benchmark: 120000 - 170000 USD Yearly USD 120000.00 170000.00 YEAR
Job Description & How to Apply Below

A premier luxury hotel/resort organization is seeking an accomplished Senior Group Sales Manager to drive group revenue through strategic account development and proactive sales efforts within the Washington, D.C. and national meetings market
.

This is a remote sales position; however, the successful candidate must be based in the Washington, D.C. metropolitan area
and possess strong knowledge of the market along with established relationships within the corporate, association, government-related, and professional meetings community.

The National Accounts Group Sales Manager will be responsible for developing and managing a portfolio of high‑value national accounts, generating new group business, strengthening existing client relationships, and achieving established room‑night and revenue goals.

The ideal candidate is a highly motivated hunter and relationship builder with significant hotel group sales experience and a proven ability to develop business through proactive prospecting, networking, industry involvement, client entertainment, and strategic account management.

Key Responsibilities National Account & Group Sales
  • Proactively solicit and secure group business from assigned national accounts, market segments, and geographic territories.
  • Develop and manage a portfolio of high‑value corporate, association, government‑related, and third‑party accounts.
  • Achieve or exceed monthly, quarterly, and annual room‑night and revenue goals.
  • Generate new business through proactive prospecting and strategic account development.
  • Manage the complete sales process from initial prospecting and qualification through proposal, negotiation, contracting, and turnover.
  • Respond strategically and promptly to RFPs and qualified group opportunities.
  • Negotiate guest room rates, meeting space, Food & Beverage commitments, concessions, and contractual terms.
  • Evaluate total account and group revenue potential when determining business value.
  • Maximize revenue through strategic upselling of guestrooms, meeting space, F&B, activities, and additional hotel/resort services.
  • Develop long‑term relationships that generate repeat and multi‑year business.
Washington, D.C. Market Development
  • Maintain an active and highly visible presence within the Washington, D.C. meetings and hospitality community.
  • Develop relationships with:
  • National associations
  • Government‑related organizations
  • Professional and trade associations
  • Third‑party meeting planners
  • Meeting management companies
  • Incentive houses
  • Destination management companies
  • Executive assistants
  • Conference and convention planners
  • National corporate accounts
  • Conduct regular in‑person sales calls throughout the D.C. metropolitan market.
  • Maintain a strong network of existing industry relationships while continuously developing new contacts.
  • Identify organizations with significant annual meeting and group travel potential.
  • Develop account strategies based on each organization's meeting patterns, budget cycles, decision makers, destinations, and future opportunities.
Proactive Business Development
  • Maintain a strong emphasis on new account acquisition and proactive selling
    .
  • Research and identify high‑potential national accounts and emerging market opportunities.
  • Conduct consistent telephone, email, social, and face‑to‑face prospecting.
  • Develop creative strategies to penetrate accounts currently producing for competitive hotels and resorts.
  • Establish relationships with key decision makers and influencers.
  • Re‑engage dormant accounts and identify opportunities to increase share from existing clients.
  • Create individual account action plans for top prospects and strategic accounts.
  • Maintain an active pipeline capable of supporting both short‑and long‑term revenue goals.
Association & Corporate Group Business
  • Develop…
Position Requirements
10+ Years work experience
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