Sr. Retail Sales and Marketing Analyst

Abbott’s Rapid Diagnostics business is a global leader in point-of-care testing solutions. Our Binax

NOW brand delivers rapid, reliable COVID-19 and Flu A/B testing that empowers consumers and retailers with accessible, at-home solutions. We partner with major retailers to ensure category growth and consumer trust.

As a Sr. Sales and Category Analyst, you will be a key member of the Retail Sales & Marketing team, supporting the Infectious Disease portfolio across all retail channels. This role combines category management, data analytics, and strategic insights to drive growth for Abbott and its retail partners.

• Category & Shopper Insights Leadership
  • Serve as Abbott’s expert on category and shopper insights to build equity and influence with retailers.
  • Identify and support programs to grow the category and increase Abbott’s market share.
  • Provide actionable insights to optimize assortment, distribution, and category placement.
• Data Analysis & Reporting
  • Leverage data sources (Amazon Vendor Central, CVS Gateway, Nielsen/Circana, Walmart Scintilla, and other Retailer sales and data platforms) to unlock insights and drive business growth.
  • Create compelling presentations with clear headlines and data-driven recommendations.
  • Prepare weekly/monthly scorecards for retail accounts and manage ad-hoc reporting requests with same-day turnaround.
  • Analyze post-category reset data from POS and shopper data.
• Financial Modeling
  • Partner with Finance to develop and maintain financial models to evaluate the impact of pricing, trade promotions, and assortment changes on revenue and profitability.
  • Play a strategic role supporting the Sales team with annual planning, scenario analysis, and margin optimization.
• Retail & Trade Strategy
  • Develop retail trade promotion guidelines by analyzing current and competitive promotions to optimize ROI and preserve brand integrity.
  • Conduct monthly/quarterly business reviews with accounts.
  • Assist with innovation launch plans and create retailer-specific sell stories.
• Technology & Tools
  • Build and maintain Power
    
    BI dashboards for leadership, sales, and marketing teams.
  • Incorporate automation and efficiencies across on standard reporting.

• 4+ years of experience in category management, retail analytics, or sales support.
• Strong proficiency in Excel, PowerPoint, and data visualization tools (Power
  
  BI).
• Experience with syndicated data (Circana, Nielsen) and retailer-specific platforms.

• FMCG or healthcare experience.
• Strong communication and presentation skills.
• Ability to manage multiple priorities and deliver under tight timelines.

Training and career development
, with onboarding programs for new employees and tuition assistance Financial security
through competitive compensation, incentives and retirement plans Health care and well-being programs including medical, dental, vision, wellness and occupational health programs Paid time off
401(k) retirement savings with a generous company match The stability of a company with a record of strong financial performance and history of being actively involved in local communities

Learn more about our benefits that add real value to your life to help you live fully:

Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at , on Facebook at  and on Twitter @Abbott News and @Abbott Global.

The base pay for this position is $75,300.00 – $. In specific locations, the pay range may vary from the range posted.