Business Development Representative

Overview

As a pivotal member of the sales team, the Business Development Representative is responsible for identifying, engaging, and converting new or underperforming accounts into revenue-generating customers. Acting as an ambassador of Kennicott, the BDR focuses on customer acquisition and reactivation. This role is salaried and does not involve day-to-day order fulfillment, which is handled by the Operations team. Once an account reaches a designated performance threshold, ownership transitions to the Key Account Manager (KAM).

• Lead Generation & Prospecting:
  Qualify leads from marketing campaigns as sales opportunities. Proactively seek new business through cold calls, emails, and referrals. Participate in trade shows and industry expos to generate new business.
• Account Development:
  Identify customer needs and tailor solutions accordingly. Customize presentations and proposals in collaboration with Marketing. Build trust and establish long-term relationships during onboarding and ramp-up.
• Customer Engagement:
  Set up meetings between prospects and internal stakeholders. Serve as the primary contact during the early stage of account activation. Conduct in-person customer visits to validate sales potential, assess fit, and build early-stage rapport prior to account handoff. Ensure a warm handoff to the KAM once account performance is consistent.
• Internal
  
  Collaboration:
  
  Liaise with Central Purchasing, Ecommerce, and Marketing. Coordinate on product availability, pricing, and promotions.
• Reporting:
  Track lead conversion, account progress, and report results weekly/monthly.

• Exceptional communication and interpersonal skills.
• Strong organizational and presentation skills.
• Experience in sales prospecting and lead development.
• Ability to travel within the regional market.
• Proficiency in Microsoft Office and CRM tools.
• Able to lift up to 25 pounds.
• Hybrid role

• Entry level

• Full-time

• Sales and Business Development
• Industries