Loyalty Marketing & Analytics Manager
Job in
Mohegan, Connecticut, USA
Listing for:
Mohegan Sun
Full Time
position
Listed on 2026-11-14
Job specializations:
-
Business
Job Description & How to Apply Below
The position supports loyalty program design, benefits, rules, and governance; develops key performance metrics; and provides recommendations to enhance guest acquisition, retention, and loyalty. Working closely with property marketing teams, business leaders, and mohegan digital, the manager helps ensure loyalty initiatives align with business objectives and deliver consistent guest experience across property and digital channels. The role also serves as a resource on loyalty trends, competitive practices, and emerging technologies to support the continued growth and evolution of momentum.primary
duties and responsibilities includes but are not limited to:adheres to all privacy requirements for each jurisdiction and maintains strict oversight of data capture, usage, and sharing.facilitates the creation, measurement, and ongoing refinement of performance metrics for the loyalty program, including new and reactivated members, cross-property offers, guest engagement, benefit utilization, program profitability, and member value.develops and executes evaluation, analysis, forecasting, testing, and recommendation processes for loyalty initiatives and momentum member behavior.supports
and advises mohegan properties and corporate partners on momentum program strategy and design, including benefits architecture, earning and redemption mechanics, status structure, program rules, data structure, segmentation, reporting, performance tracking, governance, and cross-property alignment.advises mohegan properties and corporate partners in the ongoing review of existing and proposed loyalty benefits, providing analysis and recommendations related to member relevance, utilization, financial impact, operational feasibility, competitive differentiation, and alignment with the momentum value proposition, including opportunities to introduce, modify, or retire benefits.supports
cross-functional collaboration among property, digital, finance, operations, technology, and guest-experience teams by providing loyalty expertise, analytical insights, and recommendations that help properties develop cohesive benefits designed to encourage acquisition, engagement, retention, cross-property visitation, and hybrid participation.ensures that data elements identified by the business are mapped, integrated, and available for segmentation, program analysis, and strategic decision-making.synchronizes loyalty program guest-facing systems to support a consistent and connected omni-channel guest experience across property and digital touchpoints.proactively
presents trends, insights, and concise narratives that translate findings into actionable recommendations for senior leaders and business partners.interprets data, member feedback, and competitive intelligence to identify opportunities for strategic initiatives, campaign optimization, process improvement, benefit enhancements, and the ongoing evolution of the loyalty program.establishes a recurring competitive-intelligence process to monitor loyalty program trends, emerging technologies, competitive offerings, and leading practices within gaming and across hospitality, travel, retail, financial services, entertainment, and other consumer industries;
translates relevant developments into actionable recommendations and a roadmap for momentum.understands differences between market areas and adjusts strategies, program design, benefits, analysis, and recommendations accordingly.manages the acquisition and integration of data elements into the momentum database.aligns analytic activities with overall business strategy when helping guide team direction, projects, and processes develops and delivers reports, dashboards, presentations, and data-driven insights that communicate loyalty program performance, trends, and opportunities to stakeholders across mohegan properties and mohegan digital maintains a strong understanding of consumer behavior, loyalty strategy, program structures, benefits…
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