Director, Retail & Attractions

Pay: $95000 per year - $95000 per year

The Director of Retail & Attractions brings joy to families by leading the retail, attractions and entertainment teams to success. This role exists to build excellent teams, train and coach pack members to reach their potential as they facilitate fun and memorable experiences for our guests. This position exists to execute the retail, attractions and entertainment strategies and SOPs, draw performance insights out of trend analysis/business KPI's/operational observations, develop lodge action plans based on those insights and measure results to adjust strategy as appropriate.

Essential Duties & Responsibilities Responsible for the daily operation of all retail areas including gift shops and attractions

Oversees all merchandising functions including store display and design, inventory, tracking and analyzing, merchandise purchasing, par levels and pricing, merchandise/materials sourcing. Manages staff of managers, supervisors, leads, pack members to including interviewing, hiring, scheduling, performance reviews, and corrective action

Drive employee engagement and ensure employees deliver sales based services by engaging every guest, every time Provide training and coaching for team on how to deliver guest experience and revenue results

Build a comprehensive retail & attractions strategy by outlet ensuring that the strategy aligns with overall corporate strategic direction

Owns, drives and grows the entertainment function within the lodge focused on character activations, kids activites and family experiences.

Build and maintain accurate budgets including building framework for annual & five year planning and capital needs at the lodge

Act as the key liaison & primary point of contact on all retail/attractions related projects, builds, initiatives and ensure budgets and timelines are being adhered to Discern insights based in understanding relevant market and guest population trends, key business performance metrics and operational feedback to develop appropriate plans and forecasts for the retail & attractions business by outlet/by lodge

Partner in developing key retail reporting targeted at deeper insights into what is and isn't driving the retail & attractions businesses and adjusting course as warranted in real time Partner extensively with peer team on integration of key initiatives that cross divisions such as Attractions, Food & Beverage, Operations, Rooms, etc.

Serve as the key point of contact for onsite FEG Arcade manager and assist in communications to corporate on all arcade related issues and performance

Act as the primary liaison for lodge related retail & attractions technology needs and partner closely with Corporate/lodge IT to deliver the tools and processes required to move the business forward in line with strategy

Ensure all retail & attractions and entertainment standard operating and preventative maintenance processes are being executed in the lodge

Assists the General Manager in every day operations of the Resort with scheduled Manager on Duty shifts

Assures that all Retail and Attractions and Entertainment areas achieve the highest standards in areas of cleanliness, safety, presentation and service

Basic

Qualifications & Skills Associate degree in Business Administration or a related field, Fashion Merchandising or equivalent experience

Minimum 5 years of experience in Parks, Resorts and/or Gaming Retail operations management

Demonstrated experience in leading broad and diverse teams, developing strategy, managing projects/initiatives timelines & ability to manage major initiatives including all capex initiative coordination, project delivery, new resort retail location design

Strong financial acumen including experience building and…