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Visitor Experience Manager

Job in Conwy, Conwy County, LL32, Wales, UK
Listing for: National Trust
Full Time position
Listed on 2026-10-20
Job specializations:
  • Business
    Event Management & Planning
Salary/Wage Range or Industry Benchmark: 42000 - 54000 GBP Yearly GBP 42000.00 54000.00 YEAR
Job Description & How to Apply Below

Summary We're looking for a Visitor Experience Manager to help shape the future of our Conwy portfolio, including Bodnant Garden, Ty Aberconwy and Conwy Suspension Bridge. You'll lead the development of engaging visitor experiences, events and programmes that bring our places to life, welcome new audiences and encourage people to return. Working with colleagues, communities and partners, you'll help turn our ambitions into meaningful experiences that connect people with nature, beauty and history.

* Please find the Welsh version of this advert in the attachments*

What it's like to work here

Our Conwy portfolio brings together three distinctive places, each with its own stories to tell and opportunities to explore. At the heart of the portfolio is Bodnant Garden, a world-renowned garden set against the beautiful backdrop of the Eryri mountains. With its changing seasons, historic landscapes and spectacular planting, it's a place that offers something different with every visit. Alongside Bodnant, you'll work with Ty Aberconwy, one of the oldest surviving medieval merchant houses in Wales, and Conwy Suspension Bridge, an impressive piece of engineering heritage set beside Conwy Castle.

Together, these places offer an exciting opportunity to connect people with the history, nature and communities of North Wales in new and meaningful ways. Primarily based at Bodnant Garden, you'll work across the wider Conwy portfolio as part of the Property Leadership Team, leading a small team and collaborating with colleagues and volunteers who care for these special places. This is an opportunity to influence what comes next, developing new experiences, reaching different audiences and helping our places remain relevant, welcoming and accessible for generations to come.

Some weekend working will be required, and you'll also take part in the duty management rota.

Although we encourage the use of public transport this job can involve driving to remote locations and so a full UK driving licence is required.

What you'll be doing

You are a key part in shaping and delivering the visitor experience across our Conwy portfolio, bringing together creative programming, audience insight and meaningful partnerships to help our places thrive. As part of the Property Leadership Team, you'll help turn our People & Place Plans into practical activities and experiences that support visitor growth, broaden our audiences and strengthen our connections with local communities.

There will be lots of opportunity to develop and deliver events and visitor experiences that give people new reasons to visit and return. From exploring opportunities for families to creating experiences that connect our three properties, you'll work with colleagues to bring ideas to life while recognising what makes each place distinctive. Understanding our visitors will be central to your work.

You'll use feedback, data and audience insight to identify opportunities, improve the visitor journey and help us reach people who may not currently visit our places. Building relationships will also be key to this role. You'll work closely with our volunteer community, supporting and developing their involvement, while building connections with local communities, organisations and partners to create opportunities for collaboration, share stories and develop experiences that reflect the people and places around us.

Alongside this, you'll lead and develop a small team, working collaboratively with colleagues and volunteers across the portfolio. Balancing longer-term planning with day-to-day operational priorities, making sure our programmes contribute to sustainable visitor growth, income generation and a welcoming, high-quality visitor experience.

Who we're…
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