Senior Marketing Automation Engineer- Salesforce Marketing Cloud

Employer Industry: Healthcare Technology Solutions

• Salary up to $203,000
• Opportunity for career advancement and growth within a mission-driven organization
• Flexible work environment that supports work‑life balance
• Comprehensive benefits package, including health and financial benefits, tuition assistance, and employee assistance programs
• Engage in a collaborative and innovative workplace culture with opportunities for learning and community involvement
• Contribute to a vision of accessible, high‑quality, and sustainable healthcare for all

• Act as a trusted advisor to marketing stakeholders, aligning campaign strategies with platform capabilities and data architecture
• Design and implement advanced customer engagement journeys, segmentation strategies, and personalization using Salesforce Marketing Cloud Engagement and Data Cloud
• Configure and maintain data models, identity resolution, and audience segmentation within Salesforce Data Cloud
• Develop and maintain automations, data extensions, and API integrations for seamless data flow
• Mentor team members on advanced Salesforce Marketing Cloud, Data Cloud, and AI capabilities

• Bachelor’s degree in Computer Science, Information Technology, or related field preferred
• 5+ years of hands‑on experience with Salesforce Marketing Cloud Engagement
• Proven experience with Salesforce Data Cloud for identity resolution, segmentation, and data activation
• Salesforce Marketing Cloud Developer and Administrator certifications required
• Advanced proficiency in AMPscript, SSJS, SQL, HTML/CSS for dynamic content and data manipulation

• Salesforce Administrator, Data Cloud Consultant, and AI/Agentforce certifications highly preferred
• Experience with CDP functionality, data modeling, and identity resolution
• Familiarity with AI‑driven personalization, predictive analytics, and generative content tools
• Strong understanding of REST/SOAP APIs for integrations
• Excellent problem‑solving skills and the ability to work in a fast‑paced, collaborative environment

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