Senior Marketing Manager - New Homes Sales

OverviewBREAK GROUND ON A REWARDING CAREER WITH US!

The Sekisui House U.S. team is a proud builder of the SHAWOOD, Richmond American, Woodside, Holt, Hubble, and Chesmar brands.  We take great pride in being a member of Sekisui House, a global leader in homebuilding. This impressive, 60+ year old company has built over 2.6 million new homes designed to reflect and adapt to the changing needs of today's home buyers.

Drawing on Sekisui House's unparalleled history and superior service, we commit ourselves to a future where people around the world can live joyful lives in homes that are safe, secure, stylish and comfortable. We encourage a company culture that promotes professionalism, teamwork, health & wellness and work-life balance. If you are a results-driven professional with a passion for success, consider building a career with us.

Positive Work Environment & Culture Collaborative Team Culture:
Join a supportive environment where teamwork and the open exchange of ideas are highly valued.

Team Engagement:
Participate in a variety of team-building events and social gatherings, such as company outings, holiday celebrations, and regular office socials. We support a healthy work-life balance and recognize the importance of time outside of work commitments. Overview & Position Summary  This role leads advanced divisional marketing strategy and execution across multiple communities or sub-markets within a defined geographic area. The position owns the planning, optimization, and performance outcomes of regional marketing initiatives, applying deep market insight and experience to influence sales results, brand positioning, and community success.

Working independently under limited supervision, the role partners closely with divisional leadership and corporate marketing to drive alignment and scalability. The position also provides leadership, mentoring, and guidance to marketing team members and field partners.

Primary Responsibilities Lead the development and execution of comprehensive divisional marketing strategies that support community performance, sales objectives, and long-term brand positioning

Serve as a strategic marketing partner to divisional sales leadership, translating business goals and market dynamics into integrated marketing plans

Oversee complex community launches across multiple communities or phases, ensuring consistency, quality, and on-time execution across all marketing touchpoints

Direct and optimize relationships with agencies, vendors, and creative partners to deliver high-impact marketing programs

Analyze market trends, competitive activity, and campaign performance to provide strategic recommendations and continuous improvement

Review and approve marketing campaigns, digital content, and collateral to ensure accuracy, brand alignment, and regulatory compliance

Manage divisional marketing budgets, forecasts, and performance metrics, ensuring effective use of resources and measurable ROICollaborate with corporate marketing teams to adapt national initiatives to divisional market needs and identify opportunities for innovation

Provide leadership, coaching, and subject-matter guidance to marketing team members and cross-functional partners

Influence marketing best practices and processes across the division through expertise and operational leadership

Education & Experience

Required:

Bachelor’s degree in Marketing, Communications, Business, or related field.

Minimum of 5 years of relevant professional experience (or equivalent 9–11 years).Preferred:

Experience in homebuilding, real estate development, property management, or related industry.

Experience managing multi-channel marketing programs across multiple locations or regions.

Skills & Competencies Strong understanding of…