Sales Manager

We are actively recruiting for a Sales Manager or a Business Development Manager for a client in Coventry.

The Sales Manager will drive revenue growth through direct and indirect sales, leveraging a network of distributors. This role requires a seasoned sales professional with experience leading sales departments or entire sales functions. Key responsibilities include improving sales processes, capturing key sales data, and enhancing market offerings.

• Develop and track KPIs to drive sales process improvements.
• Work independently post-training, while mentoring junior sales team members.
• Negotiate favourable terms with resellers and achieve desired margins.
• Present preventive solutions to clients at all seniority levels.
• Collaborate with various teams to deliver impactful pitches and secure business.
• Represent customer needs internally to ensure product-market fit.
• Meet and exceed personal revenue targets.
• Create compelling case studies and proposals.
• Travel for customer surveys, demonstrations, and briefings.
• Use industry networks to establish brand presence and expand market share.
• Manage and review external distributors and resellers.

• Proven track record in selling Health & Safety products/services across various industries.
• Experience in driving sales growth, particularly with physical products and SaaS.
• Ability to deepen customer relationships and ensure repeat sales.
• Proficiency in delivering impactful client solutions.
• Quick learner with competitor intelligence.
• Expertise in post-campaign analysis for revenue retention and growth.
• Strong research and sales opportunity conversion skills.
• Experience working with multidisciplinary teams.

This role is ideal for an articulate, confident professional capable of winning over clients and fostering trust in a market-disrupting product.

If this sounds good to you, please apply for more information or contact us directly.