Business Development Lead

Role:
Business Development Lead

Location:
Coventry

Working Arrangement:
Hybrid

Salary:
Up to £60k

What this role actually is (without the fluff):
This isn’t just “sales.” It’s about spotting where we can genuinely help organisations do better, building trust with the right people, and turning that into long-term, meaningful work.

You’ll be the person connecting the dots between:

• what clients actually need (often not what they say they need)
• what we’re great at doing
• where there’s real opportunity to grow

• Getting out there (calls, meetings, events) and building relationships with organisations that could genuinely benefit from what we do
• Turning conversations into opportunities — and opportunities into actual work
• Owning the full journey: from first intro → understanding the problem → shaping the solution → closing
• Working closely with the internal team so what we’re selling actually makes sense and delivers
• Keeping a clear view of the pipeline (what’s coming, what’s stuck, what’s worth chasing)
• Spotting patterns and opportunities — not just reacting to what’s in front of you
• Helping shape how we talk about ourselves (proposals, messaging, positioning)

• A steady flow of good-fit opportunities (not just volume for the sake of it)
• Strong relationships where clients trust us early
• Winning work that actually delivers impact — not just ticking revenue boxes
• Helping the business grow in a way that feels intentional, not random

• You’re naturally curious — you ask good questions and actually listen
• You’re comfortable leading conversations (even with senior people) without being pushy
• You’re commercial, but not transactional
• You’re organised enough to manage a pipeline without it managing you
• You like figuring things out — especially when there isn’t a clear playbook
• You don’t need loads of structure to get moving, but you can create it when needed
• You care about doing good work, not just closing deals

• You’ll need to balance strategy and hands‑on work—this isn’t just big‑picture thinking
• You’ll be working closely with a small team, so how you communicate and collaborate matters a lot
• There’s probably a mix of autonomy and accountability — you’re trusted, but expected to deliver
• You’ll need to be comfortable representing the business externally (you are the face of it in many cases)

• It’s not a “volume sales” role — it’s about thoughtful growth
• You get real influence on how the company grows, not just hitting targets
• You’re close to both the client side and delivery side, which is where the interesting decisions happen
• It suits someone who likes building something, not just maintaining it

We welcome diverse applicants and are dedicated to treating all applicants with dignity and respect, regardless of background.