Marketing Executive
Listed on 2025-12-30
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Marketing / Advertising / PR
Digital Marketing, Social Media Marketing
Shelbourne Motors is one of Northern Ireland’s most progressive and award‑winning automotive groups. Operating across two state‑of‑the‑art locations, we proudly represent Toyota, Nissan, Kia, Renault, Dacia, Maxus, as well as our Auto Select used‑car supermarkets and our expanding fleet4u and SVRgo rental divisions.
Awards- Dealer Group of the Year 2024 & 2025
- EV Dealer of the Year 2025
- Best Marketing Campaign 2025
- Business Eye Northern Ireland’s Fastest Growing Family Business
- AM Awards Highly Commended:
Best Marketing Strategy
Vision: To be the most trusted, customer‑centred and sustainable automotive group.
Mission and Values: Customer experience, innovation, teamwork and zero‑emissions leadership at the heart of everything we do.
Marketing ExecutiveYou will assist in the planning, creation and delivery of multi‑channel marketing activity across a diverse portfolio of allocated brands. This is an exciting opportunity to work in a fast‑paced, award‑winning environment where no two days are the same.
Key Responsibilities- Plan and execute quarterly and monthly tactical campaigns for allocated brands, ensuring alignment with budgets and performance targets.
- Update and maintain company websites with accurate offers, visuals and information.
- Create and deploy email marketing campaigns, sending the right messages to the right audiences.
- Research, create and schedule engaging social media content across META, Tik Tok, Linked In and You Tube.
- Build and optimise paid social campaigns in line with marketing strategy, ensuring high‑quality creative delivery and lead generation.
- Collaborate with sales and aftersales teams to understand products, offers and events, translating these into compelling customer communications.
- Work with external digital agency partners to review and optimise campaign performance.
- Monitor online performance and competitor activity, identifying areas of opportunity.
- Support Used Vehicle merchandising across third‑party platforms to ensure accuracy and consistent presentation.
- Compile campaign reports, analyse results and present insights to management.
- Respond to customer queries and reviews across digital channels in a professional and brand‑aligned manner.
- Maintain customer databases and marketing permissions in line with GDPR.
- Assist in the development and execution of wider Group Marketing activities and events.
- Provide general administrative support to the department as required.
- Degree in Marketing / Digital Marketing
- At least 1 year experience in a similar role
- Hands‑on experience managing Meta paid advertising campaigns through Ads Manager
- Experience in updating CMS / website content
- Strong written and verbal communication skills
- Excellent creative, organisational and analytical ability
- Experience using Microsoft Office
- Up‑to‑date knowledge of social media trends and best practice
- Full and clean driving licence
- Experience in the automotive industry
- 30 days annual leave
- Employee Referral Programme
- Long Service Awards
- Company Events
- Free parking
- Employee Discounts
- Company Car (T&C’s apply)
To apply , please submit your CV via the form below or email [email protected].
Closing Date:
Friday 5th December 2025, 2pm
Shelbourne Motors is an Equal Opportunities Employer.
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