Business Planning & Strategic Insights Lead, WW Business & Education

Business Planning & Strategic Insights Lead, WW Business & Education

Cupertino, California, United States Sales and Business Development

Imagine what you could do here. At Apple, great ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish.

Appleʼs WW Sales organization generates the revenue needed to fuel our ongoing development of products and services. This in turn, enriches the lives of hundreds of millions of people around the world. We are, in many ways, the face of Apple to our largest customers.

As part of Apple’s WW Business Planning function, you will enable long-term growth via analytics of macro economic, B2B segment and computing trends, identifying and evaluating present and future opportunities based on business intelligence standard methodologies. You will support executive sales leadership directly to drive increased performance and partner with Business Development and Corporate Market Intelligence teams as well as Finance to influence and shape the multi-year Apple Business Sales Strategy.

In this position, you will continuously deliver relevant and actionable strategic insights that will bring to life new business opportunities and perspectives, shaping Apple Business for years to come.

• Own synthesizing market trends (industry structure, competitive behavior, segment behavior and sentiment, macro economic evolution, reseller and channel performance, ecosystem economics, etc.) to translate relevant forces into business implications and potential actions by sharing your distilled analysis and action plan with the Sales leadership team across Business and Education.
• Deliver overall and disaggregated analyses of sales performance (e.g. partner and product growth vs. market/sub-market, share changes, etc.) with actionable, compounded insights to inform executive leadership and shape the multi-year WW Apple Business and Education plan.
• Identify new segment and vertical opportunities as well as business development areas through extensive research and rigorous account planning fueled by monthly / quarterly strategic reviews.
• Support the evolution of innovative commercial strategies and initial sell-in of recommended actions across all product and service categories.
• Empower sales teams to plan and implement best-in-class sales plays to deliver substantial revenue and profit growth by deploying strategic insights generated by the Business Planning organization.
• Identify innovative analytical methodologies and telling visualization techniques to turn data into meaningful actions by tapping into innovative tools and processes that can automate, self-serve and inform the entirety of the organization.
• Scale knowledge across teams and be the expert on what is impacting the business and a resource for the entire organization.
• Communicate efficiently and effectively within the team and external senior management stakeholders.

• Approximately 10+ years of experience in business planning, market and customer insights, and/or sales management.
• Bachelor’s degree or equivalent experience.
• Validated knowledge of relevant market drivers across the “value chain”; deep understanding of small, medium, large enterprise segments as well as government sector trends and their potential impact on the business. Knowledge in competitive intelligence and future mapping methodologies (objectives and key results, Five Forces, etc., pricing strategy, SOWT).
• Proven record of success in meaningful positions encompassing business intelligence, B2B product marketing, product management, commercial management, market research, and /or future mapping. Experience with CRM systems, competitive intelligence platforms, and market intelligence tools.
• Commercial insight experience in complex consumer electronic reseller or commercial markets, with deep familiarity with the Enterprise/B2B route to market and computing industry.
• High level of experience with multifaceted analytical methodologies inclusive of AI / ML automation and how they can be applied through standard…