Director of Reporting and Analytics; HR Dir, Data Analytics

Salary Range:

Salary commensurate with experience and qualifications

SMU’s more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University’s small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs.

SMU is data driven, and its powerful supercomputing ecosystem – paired with entrepreneurial drive – creates an unrivaled environment for the University to deliver research excellence.

Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities. SMU’s relationship with Dallas – the dynamic center of one of the nation’s fastest-growing regions – offers unique learning, research, social and career opportunities that provide a launch pad for global impact.

SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry.

Development and External Affairs (DEA) supports SMU by securing funding for University priorities; by promoting meaningful involvement in the life and work of the University; by heightening international, national, state and local awareness of SMU; and by supporting the enrollment of a diverse and able student body.

SMU continues to leverage the benefits from the largest fund-raising campaign in its history to achieve dramatic increases in academic quality and impact.

This role is an on-campus, in-person position.

The Director of Reporting and Analytics leads the strategic vision and execution of the reporting and analytics functions in concert with the Vice President of Development Services, directly supporting the objectives of the Development and External Affairs (DEA) division. The Director manages a team of professionals to develop, convert, and maintain the essential reporting suite while ensuring data integrity, consistency, and optimal architecture.

By serving as a thought partner for stakeholders, the Director is critical in translating business goals into actionable insights and robust data services, ultimately maximizing the return on investment in data tools and empowering data-driven decision-making across DEA and SMU.

Leads, mentors, and develops the team of three analytics professionals. This involves setting clear performance expectations, prioritizing and assigning workloads, and fostering a collaborative environment. This leader's guidance is key to guiding the team through the CRM conversion and empowering them to become experts in the new toolset.

Owns the technical vision and strategic roadmap for the reporting team. This includes evaluating and guiding the use of the entire reporting suite (Salesforce, CRMA, Tableau, and Apsona) to ensure SMU is maximizing its investment. Creates and enforces standards, processes, and structured governance for query tools like Workbench to ensure consistency and accuracy.

Serves as the primary analytics partner and consultant for key stakeholders for Development and External Affairs (DEA) and campus partners. Proactively meets with partners to understand their business goals, translating those goals into technical specifications, and managing the intake process for all new data, report and dashboard requests.

Leads the creation of SMU's essential reports during and following the Salesforce conversion. Manages the entire development lifecycle from scoping and design to build, testing, and deployment ensuring that new data requests and reports are accurate, efficient, and provide enhanced insights. Ensures colleagues understand business decisions and logic behind reporting models.

Oversees the team's operational output, ensuring the timely and accurate fulfillment of ad-hoc data requests, such as mailing lists and metrics. A critical component of this function is designing, implementing, and enforcing a robust quality assurance (QA) process for all data outputs to guarantee data integrity and build stakeholder trust.

Partners closely with the Advancement Applications and…