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Marketing Operations and Automation Specialist

Job in Dallas, Dallas County, Texas, 75202, USA
Listing for: CyrusOne
Full Time position
Listed on 2026-10-23
Job specializations:
  • IT/Tech
    AI Business & Operations
  • Marketing / Advertising / PR
    AI Business & Operations
Job Description & How to Apply Below
The Marketing Operations and Automation Specialist owns the operating systems, workflow architecture, automation strategy, and process governance that enable Cyrus One’s global Marketing & Communications team to work efficiently and consistently. The role evaluates business needs, designs and implements operating practices, establishes workflow and system standards, and independently resolves routine operational issues across project management, content, social media, website, and team operations.

This position serves as the team’s subject-matter expert for , AI-enabled workflows, and connected marketing systems. The specialist advises Marketing & Communications leadership on process, technology, workload, and operational risks; recommends and implements improvements; and determines how approved business requirements should be translated into scalable workflows. The role operates within established brand, legal, security, financial, and communications guardrails, escalating high-risk matters while exercising independent judgment over day-to-day marketing operations.

What You Will Do:

Workflow Strategy and Governance Design and govern the intake, prioritization, assignment, approval, and tracking processes used across Marketing & Communications.

Independently evaluate incoming requests against business priorities, capacity, dependencies, and deadlines; establish work plans and resolve routine priority conflicts without requiring leadership escalation.

Establish and enforce standards for  board architecture, ownership, statuses, dependencies, automations, dashboards, reporting, and records.

Analyze workload, deadlines, bottlenecks, and process failures; recommend resource or priority changes to leadership and implement approved operating-model improvements.

Determine when workflows should be standardized, automated, consolidated, redesigned, or retired.

AI, Automation and Marketing Technology Own the functional design and continuous improvement of AI-enabled and automated workflows across social media, content, website, events, reporting, monitoring, and team operations.

Evaluate potential use cases, compare solution options, define business requirements and controls, and determine the appropriate workflow design within approved technology and security standards.

Oversee workflow testing and production readiness; identify failures, assess business impact, and determine corrective action or when a workflow should be paused.

Establish human-review, source-validation, permission, audit-trail, and exception-handling requirements for AI-enabled processes.

Serve as the Marketing & Communications subject-matter expert for  and connected platforms, providing recommendations to leadership on tools, integrations, permissions, and process investments.

Establish adoption standards and train employees on approved systems, AI tools, workflows, and operating practices.

Social Operations and Governance Own the operating model for AI-enabled social-media intake, drafting, channel adaptation, scheduling, publishing, monitoring, reporting, and workflow documentation.

Determine whether social items follow automated or manual publishing paths based on tagging, platform, source, permissions, timing, and other workflow requirements.

Apply approved moderation standards to classify comments and direct messages, independently resolve routine matters, and escalate legal, reputational, employee, privacy, or other material risks.

Monitor workflow performance and recurring audience themes; recommend changes to publishing, moderation, monitoring, and response practices.

Maintain appropriate human review and approval controls while ensuring approved content moves efficiently from request through publication.

Information and…
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