Director of Growth

Blaze Media is one of the nation's largest independent media companies. Products and programming span subscription video, radio, on-demand podcasts, digital print, and other distributed publishing. Blaze Media is a pro-America, pro-free-speech media company. We strive to empower content creators to be who they are, without filters. We're looking for smart and creative people with an entrepreneurial drive to help us continue to innovate entertainment media and speak truth.

If that sounds like you, join us!

The Director of Growth will lead Blaze Media's consumer-facing marketing and growth strategy across the full customer lifecycle — from audience engagement and acquisition through subscription conversion, retention, e-commerce, merchandising, and ongoing customer value.

This role will serve as a strategic connector across marketing, subscriptions, e-commerce, merchandising, content, product, technology, and operations. The ideal candidate understands how the pieces of a modern media business work together and has an instinct for identifying opportunities to grow both the audience and the business.

This is a highly cross-functional, data-informed leadership role for someone who can see the entire customer journey, identify opportunities across channels, and turn those opportunities into measurable growth.

• Develop and execute an integrated, omni-channel strategy to grow audience engagement, customer acquisition, subscriptions, and revenue across Blaze Media's brands and products.
• Own the consumer marketing strategy across the customer lifecycle, from audience engagement and acquisition through conversion, retention, and long-term customer value.
• Identify opportunities to connect Blaze's content, personalities, products, subscriptions, and commerce offerings to create a cohesive customer experience.
• Partner with executive leadership to establish growth priorities, revenue opportunities, KPIs, and measurable business objectives.

• Lead strategies to grow paid subscriptions, improve conversion and activation, reduce churn, and increase subscriber lifetime value.
• Analyze subscriber behavior, conversion rates, churn, retention, and customer lifetime value to identify opportunities for improvement.
• Partner with content, product, and technology teams to improve the subscriber experience and optimize conversion opportunities.

• Lead the overall email and lifecycle marketing strategy across Blaze Media's audience and customer base.
• Develop segmentation, personalization, automation, and targeted customer journeys that support acquisition, conversion, engagement, retention, and reactivation.
• Continuously test and optimize messaging, offers, frequency, and customer journeys using audience and behavioral data.

• Provide strategic leadership for Blaze Media's e-commerce business, including online sales, merchandising, product strategy, promotions, and customer experience.
• Develop e-commerce strategies that drive revenue, margin, customer acquisition, and repeat purchases.
• Identify opportunities to develop and promote merchandise around Blaze Media's brands, personalities, programming, events, and audience interests.
• Monitor e-commerce performance, inventory, conversion, average order value, and customer behavior to identify growth opportunities.

• Serve as a champion for the customer across Blaze Media's consumer-facing businesses.
• Develop strategies that create a consistent and compelling experience across subscriptions, email, e-commerce, digital products, and other customer touchpoints.
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