Director of Marketing and Communications

Position Overview The Director of Communications and Marketing is a member of EIF's leadership team, responsible for leading EIF’s communications and marketing function. This role owns the organization’s messaging strategy, brand voice, and communications output across all audiences—scholars and alumni, school and district partners, donors and investors, board members, and the general public. The Director drives agency-wide and program-specific communications from strategy through execution, coordinating internal stakeholders, communications staff, and external contractors and vendors to deliver high-quality work on deadline, and partners with the Senior Development Director in executing fundraising communications.

This is a role for a proactive, strategic thinker and doer who is equally comfortable setting a long-term brand awareness plan, writing a compelling appeal from scratch, and capturing video content for social media. The ideal candidate has led several communications and marketing projects end to end, understands how to prioritize and manage multiple projects simultaneously, and brings both creative vision and organizational discipline to their work.

Key Responsibilities Communications Project Management
• Serve as the primary project manager for EIF’s major communications and marketing initiatives, including agency-wide campaigns and program-specific communications.
• Partner with the Senior Development Director to plan timelines and coordinate resources for fundraising and development communications projects.
• Develop and oversee a master communications and marketing calendar, tracking deadlines, deliverables, and production timelines across all active projects.
• Manage and coordinate communications staff, external contractors and vendors, such as graphic designers, photographers, videographers, web developers, PR consultants, and digital marketing specialists, to execute high-quality work within scope and budget.
• Ensure all communications and marketing projects are delivered on time, within budget, and aligned with organizational brand standards.
• Develop and manage the annual communications and marketing budget, including vendor spend, and make recommendations on resource allocation and staffing needs.

Messaging Strategy and Brand Consistency
• Lead EIF’s organizational messaging strategy, establishing and maintaining a clear, consistent brand voice across all communications channels and stakeholder audiences.
• Develop and implement a brand consistency framework across the schools and districts EIF serves, ensuring that all partner-facing, student-facing, and public-facing materials reflect EIF’s identity and mission with fidelity.
• Serve as EIF's senior communications advisor to the executive team, leadership team, and Board, defining measurable goals and developing action plans to achieve them.
• Supervise, mentor, and evaluate current and future communications and marketing staff, interns, and agency partners as the function grows.
• Advise leadership on reputation management and serve as a communications lead in time-sensitive or crisis situations.
• Proactively identify opportunities to increase EIF’s brand awareness locally and nationally, and recommend strategic initiatives to advance those goals.

Content Writing and Editorial
• Serve as EIF’s lead content writer and editor, producing compelling, mission-aligned copy for donor and investor communications, newsletters, impact reports, grant narratives, program materials, press releases, social media, and web content.
• Write and edit content across multiple formats and for multiple audiences, with the ability to adapt tone, style, and messaging appropriately for each.
• Meet content deadlines consistently, including tight…