Vice President, Program Management

Company description

Hi there—at Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn’t be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.

If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it.

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Razorfish is seeking a VP, Program Management to lead large-scale, complex programs while driving operational excellence across integrated teams. This leader will be responsible for overseeing the successful delivery of customer engagement, CRM, loyalty, lifecycle marketing, personalization, and digital transformation initiatives while serving as a strategic partner to both clients and internal stakeholders.

The ideal candidate leads with empathy and accountability, inspiring teams around a shared vision while ensuring successful execution across multiple work streams. They will guide clients through business and marketing transformation initiatives while fostering a culture of collaboration, innovation, and continuous improvement.

This individual will have 10-15 years of experience managing multiple teams and stakeholders in a fast-paced environment and will be comfortable leading large programs, portfolios, and cross-functional teams. Experience supporting Quick Service Restaurant (QSR) brands is preferred.

• Lead the delivery of complex programs and integrated marketing initiatives across multiple work streams and stakeholders
• Oversee CRM, loyalty, lifecycle marketing, personalization, and customer engagement programs that drive acquisition, retention, customer value, and business growth
• Partner with clients to develop and execute CRM strategies that support broader business and marketing objectives
• Serve as a trusted advisor to clients, guiding internal leaders and external stakeholders through customer experience, marketing transformation, and digital initiatives
• Collaborate with strategy, analytics, data, media, creative, and technology teams to deliver connected customer experiences across channels
• Oversee CRM campaign planning and execution across email, SMS, mobile, push notifications, loyalty programs, and other customer engagement channels
• Ensure successful delivery by establishing governance models, operating processes, budgets, timelines, staffing plans, and success metrics
• Focus on delivering value to end customers early and often while driving continuous improvement across programs and teams
• Act as a senior client-facing leader, building trusted relationships and aligning stakeholders around business goals and delivery plans
• Lead integrated, 360-degree marketing initiatives that connect CRM efforts with broader media, digital, analytics, strategy, and creative work streams
• Achieve metrics including client outcomes, account health, resource utilization, revenue, margin, burn rate, and operational efficiency
• Create a positive team environment where autonomy, mastery, and purpose are promoted through coaching, mentoring, and performance development
• Drive a culture of value-based delivery, accountability,…