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Head of Ticketing; Atletico Dallas

Job in Dallas, Dallas County, Texas, 75215, USA
Listing for: Playfly Sports
Part Time position
Listed on 2026-01-06
Job specializations:
  • Sports/Fitness/Wellness
    Event Manager / Planner
  • Management
    Event Manager / Planner
Job Description & How to Apply Below
Position: Head of Ticketing (Atletico Dallas)
HEAD OF TICKETING (ATLETICO DALLAS)

Dallas, TX

On-Site

THE RUNDOWN

Playfly Sports is looking for a Head of Ticketing to join our team in Dallas, TX.

This position, as department head, will manage all ticket sales, service and operations. Inventory available for sale may include season tickets, season ticket upgrades and add-ons, group tickets, partial/ mini-plan ticket packages, single game tickets, and special event tickets to the Atletico Dallas Soccer Club. The Head of Ticketing is responsible for directing ticket sales for all ticketed events to generate new revenue, servicing existing accounts, managing Aspire and part time staff, and overseeing ticket operations/box office activities.

The Head of Ticketing will also have individual sales goals.

WHAT YOU'LL ACCOMPLISH
  • Train and supervise sales and service staff
  • Monitor, manage and evaluate staff performance on an ongoing basis; establish and communicate clear sales revenue and training goals, follow up with appropriate feedback and direction for development
  • Lead, motivate, develop and retain Sales and Service staff for future succession within the department and Playfly Aspire Group organization
  • Ensure adherence to all Company Policies
  • Run day-to-day operations of the Fan Relationship Management Center profitably while exceeding client expectations in revenue generation and customer service
  • Act as the principal liaison of Playfly Aspire Group with club leadership team
  • Develop and execute approved annual business, sales plan and operating budget
  • Develop, present, and communicate ticket sales strategies, procedures, and processes
  • Identify, explore, and research new sales opportunities to include season ticket and group sales target markets
  • Develop the ticket sales program in the following areas: new business generation, sales leadership, development of sales strategies, sales training, development of best sales practices and results tracking and reporting
  • Provide recommendations to Playfly Aspire Group and club leadership on marketing, promotions, sales strategies, and community ticket/ sampling programs etc
  • Track and report daily, weekly, and monthly sales figures and relevant accountability reports
  • Handle accounting, partner invoicing, commission reporting, staff timecard/payroll approval etc
  • Assist with the creation, planning, communication, and implementation of special ticket plans, projects, promotions, and programs
  • Partner with marketing, sponsorship, and community relations teams to support organizational goals.
  • Other job-related duties as assigned
WHAT YOU'LL BRING
  • Minimum of 5+ years of sports ticket sales experience with at least 3 years in inside sales/ ticketing leadership preferred
  • Bachelor's Degree preferred but not required
  • Experience with ticketing software and CRM programs preferred
  • Excellent communication, presentation and listening skills. Must be able to communicate equally well with executives, staff, and fans at all levels
  • Strong organizational, administrative and time management skills
  • Proven problem-solving ability
  • Computer proficient (Microsoft Word, Excel, Outlook)
  • Belief that a culture that encourages collaboration, flexibility, equity and fairness that enables individuals to contribute to their full potential, feel valued, and supported is key to success; personally, professionally and for the company
CORE VALUES
  • Grit - persistence in the face of competition; determination to get up from failure
  • Heart - passion and fight; finding joy in others' success; kindness; emotional connection to the game
  • Authenticity - approachable; honest and direct; creating genuine experiences
  • Radical Fan-First - never miss a chance to create a raving fan; prioritize fan experience and needs
SECONDARY VALUES
  • Contagious Self-Belief
  • Unity through the love of sport
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
  • Available to work athletic events including home games and special events in evenings and on weekends as needed
  • The work is sedentary in nature
  • Walking, standing, bending and carrying of light office items is required
  • The work is typically performed in an adequately lighted and climate-controlled office environment
  • May require occasional travel
WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms.

Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive…
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