Regional Sales Manager

Regional Sales Manager

We are seeking a Regional Sales Manager to drive new business throughout Northern California for an established leader in athletic surfaces and construction. This is a high-impact individual contributor role focused on selling synthetic turf fields, running tracks, and athletic courts to K-12 schools, private institutions, municipalities, and other athletic organizations.

This role is built for a true hunter who knows the athletics space, enjoys being in front of customers, and is comfortable owning a territory independently. The ideal candidate brings established relationships within the Northern California athletics community, strong presentation skills, and the energy to spend significant time in the field developing new business.

$75,000–$100,000 base salary, DOE + commission

• Develop and grow a Northern California territory through proactive prospecting, cold outreach, relationship building, and strategic business development
• Sell athletic construction projects ranging from courts and tracks to large-scale synthetic turf fields
• Build relationships with athletic directors, school districts, private schools, municipalities, and other key decision-makers
• Leverage market and funding data to identify organizations with upcoming athletic facility projects and pursue new opportunities
• Travel throughout the territory approximately four days per week for customer meetings, site visits, presentations, and relationship development
• Manage a primarily new-business-focused territory while maintaining and expanding select existing accounts
• Own the sales process through contract execution, then partner with contracts and operations teams for a seamless project handoff

• 5–10 years of experience within athletics, including athletic administration, coaching, facilities management, athletic construction, turf sales, or a closely related field
• Strong network and established relationships with K-12 schools, private schools, municipalities, or athletic organizations
• Proven ability to build relationships, generate new business and confidently present to decision-makers
• Self-motivated, energetic, and comfortable operating independently without constant direction
• Excellent communication, presentation and interpersonal skills
• Tech-savvy and comfortable learning CRM, reporting and project management platforms
• Ability and willingness to travel throughout Northern California approximately four days per week
• Bachelor’s degree preferred, though relevant experience will be considered in place of a degree

• Highly competitive commission structure with significant uncapped earning potential
• Company vehicle and gas card
• Company expense card for business travel
• Medical, dental, and vision insurance, with coverage beginning on the first day of employment
• Company contribution toward medical insurance premiums
• 401(k) with a company match after one year of service
• 9 paid holidays
• Generous PTO package
• Annual performance reviews with opportunities for raises and additional bonus potential
• Support from experienced senior leadership while maintaining autonomy over your territory