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PPC Manager
Job in
Darlington, Durham County, DL3, England, UK
Listed on 2026-02-04
Listing for:
Dutton Recruitment
Full Time
position Listed on 2026-02-04
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
This is not a generalist marketing role. You will be the dedicated architect of our paid presence, responsible for scaling revenue across Google and Bing while maintaining a rigorous focus on ROAS and CPA.
The Role As our PPC Manager, you will manage the end-to-end execution of our paid search strategy. You will be working with a vast catalogue of premium brands and thousands of SKUs, making this a perfect role for someone who thrives on the complexity of large-scale retail accounts.
Key Responsibilities:
* Strategy & Execution:
Develop and implement a robust PPC roadmap across Search, Shopping (PMax), and Display.
* Budget Management:
Manage and optimise a substantial monthly budget to ensure maximum efficiency and revenue growth.
* Data Analysis:
Monitor daily performance, identifying trends and providing actionable insights to the senior leadership team.
* A/B Testing:
Lead a rigorous testing programme for ad copy, landing pages, and bidding strategies.
* Automation & Tooling:
Leverage scripts and third-party management tools to streamline account management and stay ahead of the competition.
* Competitor Analysis:
Keep a pulse on the specialist retail market to ensure our offers and visibility remain dominant.
About You You are likely currently working in-house for a fast-paced retailer or managing high-spend e-commerce clients within a performance agency.
* E-commerce Expert:
You have a proven track record of managing large-scale Google Shopping and Performance Max campaigns.
* Analytical Mindset:
You are an expert in Google Analytics (GA4) and Excel, capable of turning raw data into profitable decisions.
* Technical Proficiency:
You understand the importance of feed management and conversion tracking.
* Commercial Focus:
You don’t just look at clicks; you understand margins, stock turn, and the bottom line.
* Proactive:
You don’t wait for instructions; you spot opportunities to improve performance and act on them.
Why Join Us? This is a chance to work for a stable, rapidly growing business that is a leader in its field. We offer a high degree of autonomy, the budget required to truly make an impact, and a supportive environment where results are recognised and rewarded
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