Senior Commercial Manager

At Frasers Group we're rethinking retail. Through digital innovation and unique store experiences, we're serving our consumers with the world's best sports, premium and luxury brands globally. As a leader in the industry, we're elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME.

Sports Directory is proud to be part of Frasers Group, and we are passionate about uniting Sports with Education. We recognise that education is more than textbooks and classrooms - it's about building character, encouraging teamwork and nurturing physical and mental well-being.

Our mission is to support teachers and students alike to achieve their full potential supporting teachers to cultivate an environment where physical education is valued just as highly as academic achievement. Founded in 1993, Sports Directory is the number one supplier of Sports education equipment and are specialists in education.

Our vision
- We are building the planet's most admired and compelling brand ecosystem

Our purpose
- We are elevating the lives of the many with access to the world's best brands and experiences

At Frasers Group, we fear less and do more. Our people are forward thinkers who are driven to operate outside of their comfort zone to change the future of retail, embracing challenges along the way. The potential to elevate your career is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles:

• Own it and back yourself
  - Own the basics, own your role and own the result
• Think without limits
  - Think, think fast, think fearlessly
• Be relevant
  - Relevant to our people, our partners and the planet

Reporting to the Head of Commercial & Marketing, you will be responsible for making informed commercial decisions across a large and varied product range.

You will continually review whether we offer the right products, brands, quality and price points for schools. This will include identifying gaps in our ranges, introducing new products and suppliers, reviewing product performance and recommending where lines should be expanded, re-sourced, promoted, cleared or discontinued.

Supplier management will be a major part of the role. You will build strong relationships, negotiate improved costs and terms, challenge supplier performance and hold regular reviews covering pricing, stock, forecasts, availability, forward orders and new-product opportunities.

You will also maintain product forecasts and purchase orders, helping to ensure key lines remain available while managing excess stock and working-capital risk.

• Manage and develop a broad portfolio of sports and product categories.
• Ensure our ranges offer the right products, brands, quality levels and price points for schools.
• Review sales and product performance, identifying lines to introduce, expand, re‑source, promote, clear or discontinue.
• Identify gaps in our range and explore new suppliers, brands, own-brand products and exclusive opportunities.
• Build strong supplier relationships and hold regular, commercially focused supplier reviews.
• Negotiate improved costs, terms, rebates, delivery arrangements and supplier support.
• Challenge suppliers where pricing, quality, availability, lead times or service do not meet expectations.
• Maintain product forecasts and place purchase orders based on demand, seasonality, stock requirements and supplier lead times.
• Review forward orders and take action on potential stockouts, excess stock, delivery delays and availability risks.
• Review costs, selling prices and margins to ensure products remain competitive and commercially viable.
• Monitor competitor ranges, prices, promotions and new products to identify opportunities for commercial action.
• Keep up to date with developments in school sport, customer requirements, market trends and emerging activities.
• Ensure product information, pricing, images and specifications are accurate and ready for the website, catalogues and campaigns.
• Work closely with suppliers, marketing, design and other internal teams to ensure agreed actions and deadlines are achieved.

Along with your benefits package we also offer a wide range of perks for our colleagues:

Frasers Champion
- Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated…