Marketing Campaigns Manager

The Dayton Performing Arts Alliance (DPAA) is one of the nation's most distinctive performing arts organizations, uniting the Dayton Ballet, Dayton Opera, and Dayton Philharmonic Orchestra under one artistic and administrative vision. This integrated model creates unique opportunities for extraordinary collaboration and innovative programming that can’t be found elsewhere.

As the largest performing arts organization in the greater Dayton region, DPAA presents world-class ballet, opera, and orchestral performances while inspiring audiences through education, community engagement, and artistic excellence. Our mission is to be our community's indispensable source for transformative performing arts experiences, connecting people through performances that entertain, challenge, and inspire.

We believe the arts are for everyone. Our commitment to inclusion, accessibility, and belonging shapes everything we do—from the artists we present to the audiences we welcome. No matter your role, you'll join a collaborative team dedicated to ensuring the performing arts continue to thrive in Dayton. Learn more about DPAA at daytonperformingarts.org.

The Marketing Campaigns Manager develops, produces, and executes integrated marketing campaigns that drive ticket sales and audience growth for the Dayton Performing Arts Alliance.

Working within the strategic direction established by the Vice President of Marketing & Audience Development, this position manages campaigns from concept through execution and evaluation— identifying target audiences, developing messaging and promotional strategies, producing campaign assets, coordinating media placements, and monitoring performance to make data-informed adjustments.

The ideal candidate is both a strategic thinker and a hands-on marketer who can move comfortably between campaign planning and execution. They can develop compelling advertising copy, coordinate the production of digital and print creative, write radio and video scripts, manage paid media, and use campaign data to continually improve results.

You’re a strategic, creative, and hands-on marketer who enjoys taking an idea from concept to execution. You know how to turn a marketing objective into a compelling campaign, and you’re equally comfortable developing the plan, creating the materials, coordinating the details, and watching the results. You pay attention to audience behavior, sales performance, and industry trends, and you’re willing to adjust your approach when the data tells you something isn’t working.

You’re an excellent writer and communicator, highly organized, and comfortable managing multiple campaigns and deadlines simultaneously. Most importantly, you’re a self-starter who takes ownership. You can work independently, collaborate across departments, and figure out what needs to happen next.

• Integrated marketing campaigns
• Campaign creative and messaging
• Paid media and audience targeting
• Campaign budgets and timelines
• Performance monitoring and optimization

Required Qualifications:

• 3+ years of marketing, campaign management, or related experience
• Demonstrated experience developing and executing multi-channel marketing campaigns
• Strong writing, messaging, and creative development skills
• Experience managing paid digital advertising, including platforms such as Meta Ads Manager and Google Ads
• Experience working with customer relationship management (CRM) platforms; experience with Tessitura strongly preferred
• Proficiency with Adobe Creative Suite, particularly InDesign, Photoshop, and Premiere Pro
• Ability to analyze campaign performance and make data-informed recommendations
• Strong project management and organizational skills, with the ability to…