Head of Product; Muslima

Position: Head of Product (Muslima)
Head Of Product (Muslima)

Social Discovery Group (SDG) is the 3rd largest social discovery company in the world, uniting 60+ brands with 500 million users. We solve the problems of loneliness, isolation, and disconnection by transforming virtual intimacy into the new normal. Our portfolio includes online communication platforms focusing on AI, game mechanics, and video streaming - , Date My Age , Cupid Media, Dil Mil, Kiseki, and others.

SDG invests in IT startups around the world. Our investments include Open AI, Patreon, Flo, Clubhouse, Woebot, Flure, Astry, Coursera, Academia.edu, and many others.

We bring together a team of like-minded people and IT professionals specializing in the creation and development of globally impactful social discovery products. Our international team of 1200 professionals and digital nomads works all over the world.

Our teams of digital nomads work remotely from Cyprus, Malta, the USA, Armenia, Georgia, Kazakhstan, Montenegro, Poland, Latvia, Serbia, Spain, Portugal, UAE, Israel, Turkey, Thailand, Indonesia, Japan, Hong Kong, Australia and many other locations.

In August 2024, we achieved Great Place to Work US Certification! This achievement reflects our core belief that a truly exceptional workplace is built on trust, pride, and camaraderie not just great perks.

Your main tasks will be :

• Define & Execute Product Strategy :
Develop and prioritize the product roadmap to align with business goals and user needs, ensuring continuous platform growth.

• User & Market Research :
Conduct research (user surveys, feedback, industry trends) to gather insights and identify opportunities for new features and improvements.

• Feature Development & Prioritization :
Lead the development of new features (e.g., enhanced matching, privacy tools) and manage the product backlog to deliver high-impact updates.

• Cross-Functional Collaboration :
Work with design, engineering, marketing, and customer support teams to ensure seamless execution of product features and initiatives.

• User Experience Optimization :
Ensure the platform is intuitive and engaging by collaborating with UX / UI designers to improve user flows and conduct A / B tests.

• Data Analysis & Performance Monitoring :
Track key metrics (e.g., user engagement, subscriptions) and analyze data to optimize features and drive growth.

• Safety & Trust :
Focus on building features that enhance user safety, such as reporting tools and verification systems, to create a trusted environment.

• Monetization Strategy :
Develop and optimize subscription models and pricing strategies to drive revenue while ensuring value for users.

• Customer Support & Feedback Loop :
Address user feedback, resolve pain points, and work with support teams to improve the overall user experience.

We expect from you :

• English (fluent), Russian (fluent / native) - knowledge of Russian will be a strong advantage

• Market Research :
Skills in conducting market analysis and competitive analysis to understand the market landscape, customer needs, and opportunities for innovation.

• Product management : user journey, product lifecycle, ability to define and manage a product roadmap, prioritize features and tasks based on business goals, user needs, and technical feasibility.

• Data analysis : data analytics tools (Superset, Tableau, Excel, Google Sheets) to gather insights on product performance, customer usage, and behavior. Strong skills in defining, tracking, and interpreting KPIs. The knowledge of how to analyze different types of data.

• Project management : agile frameworks (e.g., Scrum, Kanban), Jira, Confluence, GITHUB to manage the backlog, sprints, and workflows, management of timelines, resource allocation,

• Knowledge of UX / UI principles and expertise in conducting user research (surveys, interviews, usability testing) and analyzing data to inform product decisions and identify user pain points.

• Knowledge of marketing principles and dependencies of marketing metrics

• Understanding of different pricing models, subscription systems, and monetization strategies to drive revenue while ensuring user value.

• Expertise in managing the entire product lifecycle, from…