Head of Digital Operations & Global E-Commerce

About Fragrance Forte   Fragrance Forte is a fast-growing UK luxury fragrance distributor and retailer, specialising in premium Arabic perfumes. We are building a category-leading brand in the UK and preparing for global expansion across Europe, North America, and the Middle East.
We operate across Shopify, Tik Tok Shop, Instagram, wholesale channels, and are expanding into Amazon and other international marketplaces.
We are now looking for a   tech-savvy digital operator   who can take ownership of our digital infrastructure and scale it globally.

The Role   This is not a basic VA or social media role.
This is a   systems-builder and operator role   for someone who can:
Manage and optimise our Shopify website
Oversee Tik Tok Shop, Instagram Shop & future Amazon expansion
Implement internationalisation (multi-language, multi-currency, multi-domain)
Create operational systems and SOPs
Build and eventually lead a remote digital team
You will work directly with the Founder and play a critical role in scaling Fragrance Forte internationally.
What You’ll Be Responsible For  Website & Global Expansion    Shopify optimisation (speed, UX, CRO, SEO)
Multi-language website implementation
Multi-currency setup
International shipping configuration
Domain strategy (.com, .eu, region-specific)
Payment gateway expansion
Tax & VAT configuration for global selling
Structuring the site for international SEO
Marketplace Management    Tik Tok Shop optimisation & compliance
Instagram & Meta Commerce
Amazon Seller Central setup & launch
Marketplace SEO & listing optimisation
Managing violations, compliance, and policies
Affiliate & influencer integration systems
Systems & Automation    Build backend SOPs
Implement automation tools (Zapier, Klaviyo, Gorgias, etc.)
Customer service workflows
Inventory sync across channels
Reporting dashboards
Data tracking & performance KPIs
Team Building    Recruit & manage remote team members (VA, CS, design, content)
Create training documentation
Structure scalable processes
Oversee freelancers & agencies
Who We’re Looking For   You are:
Extremely tech-savvy
Systems-oriented
Commercially minded
Comfortable working independently
Experienced with scaling e-commerce brands
Essential

Experience:

3+ years in e-commerce operations
Advanced Shopify knowledge
Multi-marketplace management experience
Understanding of international expansion logistics
Strong problem-solving ability
Strong written English
Highly Desirable:
Experience scaling a brand internationally
Experience in fragrance / beauty industry
Amazon FBA experience
Experience managing remote teams
Strong understanding of digital marketing funnels
Knowledge of compliance in cosmetics retail
The Outcome We Want   Within 12 months:
Fragrance Forte operating internationally
Multi-language website live
Multiple currencies enabled
Amazon FBA  launched
Clear digital systems in place
A small but effective remote team built
Why Join Fragrance Forte?
Be part of a fast-scaling luxury brand
Direct access to founder-level decisions
Opportunity to build and lead a global digital operation
Real growth potential
Make strategic impact, not just complete tasks