Performance Marketing

As a  Manager – Performance Marketing , you will play a critical role in planning, executing, and optimizing performance-driven campaigns across multiple paid channels. You’ll work closely with cross-functional teams and industry leaders from brands like  Microsoft, Uber, Pay Pal, Airtel, Jio , and more — gaining hands-on exposure to AI-powered growth marketing at scale .

Key Responsibilities
Plan, execute, and optimize performance marketing campaigns across  Google Ads, Meta (Facebook & Instagram), Linked In Ads, You Tube Ads, Twitter Ads , and programmatic platforms.
Drive measurable business outcomes by optimizing  ROI, CPA, ROAS , and overall funnel performance using data and AI-driven insights.
Implement full-funnel performance strategies across  search, display, video, social, and paid acquisition channels .
Analyze audience behavior, performance trends, and conversion data to create  high-performing, audience-specific campaigns .
Manage and optimize media budgets efficiently to support scalable growth and revenue targets.
Collaborate with  content, design, analytics, and product teams  to ensure effective campaign execution and messaging alignment.
Conduct  A/B testing  on creatives, landing pages, and audiences to improve engagement and conversion rates.
Monitor, track, and report campaign performance, translating data into  clear insights and actionable recommendations .
Stay updated with platform changes, emerging ad formats, and performance marketing best practices.
Support automation initiatives and CRM integrations to enhance marketing efficiency and attribution.

✨  Requirements
Bachelor’s or Master’s degree in  Marketing, Business, or a related field .
3-4 years of experience  in performance or digital marketing with hands-on campaign management experience.
Strong expertise in  Google Ads, Meta Ads .
Proficiency in  Google Analytics, Google Tag Manager , and performance tracking frameworks.
Solid understanding of  bidding strategies, audience segmentation, attribution models, and CRO .
Experience working with marketing automation tools, CRMs, and analytics platforms.
Strong analytical mindset with a data-driven approach to optimization and decision-making.
Ability to work independently while collaborating effectively with teams.
Clear communication skills to present insights and performance updates to stakeholders.

Nice to Have
Google Ads, Meta Blueprint, or other platform certifications.

Experience with  AI-powered marketing tools  and automation workflows.
Working knowledge of  SEO, email marketing, and content-led growth .
Exposure to  CDPs, first-party data strategies , or international campaigns.

Ready to Join Us?
If you thrive on performance, love data, and want to scale impactful digital campaigns in an AI-first ecosystem —  apply now .
Let’s build the future of performance marketing together at  Growth Jockey  ✨