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Area Business Manager

Job in 110006, Delhi, Delhi, India
Listing for: Aditya Birla Lifestyle Brands Limited
Full Time position
Listed on 2026-03-10
Job specializations:
  • Retail
    Retail & Store Manager
  • Management
    Retail & Store Manager, Operations Manager
Job Description & How to Apply Below
Responsibilities

1.Tapping Business potential for the Region
Footfall generation
- Ensures execution of the footfall generation plan and monitors quality
Store business plan inputs
Competition Mapping
- Compiles the competition information (sales, offer & merchandise) and validates between locations / markets. Builds up a picture of emerging threats / opportunities.
Business development
- Generate leads for RM in terms of business potential and scope for newer stores
2.Franchisee Management
Key relationship manager with the franchisee on operational aspects and ensuring compliance on SOPs etc
Encouraging investment from franchisees
3.Merchandize Management
Undertakes regular store visits and recommends merchandise changes, if required, and points out the gaps

4.Store Operations
Monitor store opening timelines
Monitor operations & Ensure compliance adherence wrt Cash management, Stock Management, Cost management, housekeeping, staff attendance.
New Store opening
- Responsible for recruitment and managing store opening checklist
SOP Compliance:
Undertakes regular store audits and points out the gaps

· Rectifies and maintains store standard

5.Understanding Consumer needs
Information Collection
- Ensure compliance to the procedures and a high rate of registration.
Information Analysis
- Understand the difference in the consumer make up between stores and utilize that knowledge to help the business customize its strategies for the stores
Develop rapport with top customers (approx 20) of every store.

6.Team Management
Recruitment
- Hire Store Manager under RM’s guidance
Store manager quarterly appraisal/ performance review
Motivate and engage the team at the stores
Sales Targets
- Sets weekly targets for the stores in line with trend of the market, expectations of business from his area and store team's views
Spend Budget
- Compliance monitoring, set monthly spends.
Training
- To work with CCAs / SMs to improve specific skill area. Cross transplant skills across stores. Ensure compliance to the training calendar

Qualifications
MBA from a B school.
2-5 years of experience into retail sales and operations, franchise management, business expansion and business acumen.
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