Marketing Specialist

Continue Your Career as a Marketing Specialist in a Growing Company

At Pro Mach, we’re looking for people who want to shine. You’ll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. A mechanical marvel. A customer service authority. Meticulous. A closer. A futurist.

You’ll be challenged and rewarded. Make friends and have fun. Improve our customers’ packaging performance and efficiency every day. Help build the future of packaging automation. We’re proud of that and hope you will be too.

We’re looking for a dynamic, hands‑on marketing professional who thrives on creating campaigns and content that drive measurable growth.

As the Marketing Specialist – Demand Generation, Campaigns & Content, you’ll play a key role in developing and executing integrated marketing initiatives that generate awareness, engagement, and qualified leads. This role blends creative storytelling with analytical execution, ideal for a marketer who enjoys managing campaigns from concept through results.

You’ll collaborate closely with sales, product, creative, and digital teams to bring marketing programs to life across email, web, paid media, events, and social channels.

• Plan and execute multi‑channel marketing campaigns (email, social, digital ads, events, ABM) aligned with business objectives and buyer journeys.
• Develop and manage marketing automation workflows and lead nurturing programs to drive engagement and conversion.
• Collaborate with Sales to ensure campaigns support pipeline goals and enable effective lead follow‑up.
• Track and analyse campaign performance, providing data‑driven insights and recommendations to improve results.

• Develop and maintain a content calendar that aligns with campaigns, product launches, and business priorities.
• Write, edit, and produce marketing content including emails, blogs, landing pages, social posts, and collateral.
• Support marketing asset development such as case studies, testimonials, solution briefs, product sheets, infographics, and presentations.
• Ensure all content is on‑brand, persona‑driven, and optimised for engagement across channels.

• Assist with design and updates of marketing materials using Adobe Creative Suite (InDesign, Illustrator, Photoshop).
• Collaborate with creative and digital teams to deliver cohesive campaign visuals and messaging.
• Support trade shows and events with campaign promotion and post‑event follow‑up materials.
• Maintain consistent brand identity and quality across all marketing channels.

• Define, track, and report on key marketing KPIs (leads, MQLs, engagement, ROI).
• Use analytics tools to monitor performance and optimise content and campaigns for continuous improvement.
• Test messaging, offers, and creative assets to maximise conversion and effectiveness.

• 3–5 years of experience in B2B marketing with exposure to demand generation, content marketing, and campaign execution.
• Proven ability to develop and execute integrated marketing campaigns that deliver measurable results.
• Hands‑on experience with marketing automation platforms (Pardot, Hub Spot, or Marketo) and CRM systems (Salesforce preferred).
• Strong writing, editing, and storytelling skills across digital and print formats.
• Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) for content and collateral design.
• Strong organisational skills and ability to manage multiple projects simultaneously.
• Analytical mindset with the ability to interpret data and translate insights into actionable improvements.

• Experience in manufacturing, industrial, or technology‑based B2B environments.
• Familiarity with analytics tools (Google Analytics, Looker Studio, Tableau).
• Understanding of AI‑driven marketing tools for personalisation, segmentation, or content optimisation.
• Experience with video production, editing, or motion graphics (Premiere Pro or similar) – a plus.

There's no monopoly on good ideas or limits to how far you can advance with our team. We offer an open, communicative…