TikTok Shop Host

• Demonstrate product features, benefits, and promotions in a natural and persuasive way
• Engage with viewers, answer questions, manage comments, and build brand loyalty
• Partner with Creative and Marketing to prepare hooks, scripts, talking points, run-of-shows, and promotional offers
• Monitor viewer retention, peak concurrent viewers, conversion rate, and GMV
• Adjust messaging and sales strategies based on live-stream performance
• Maintain a consistent brand voice, tone, and visual presence
• Troubleshoot and improvise confidently during live broadcasts

• Proven on-camera experience as a live-stream host, content creator, presenter, actor, public speaker, or similar role
• Strong understanding of Tik Tok culture, trends, Tik Tok Shop, LIVE features, and social commerce
• Ability to pitch products persuasively without sounding overly scripted or transactional
• Exceptional verbal communication, quick thinking, and improvisational skills
• Energy and stamina to sustain engaging broadcasts lasting two or more hours
• Flexibility to work evenings or weekends based on peak viewing times
• Experience with Tik Tok Shop, Amazon Live, Whatnot, QVC, HSN, e-commerce, digital marketing, or retail sales is preferred
• Experience promoting probiotics or wellness products is an additional plus

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