EverPro: Sr. Manager SEO​/AE​/GEO

Overview

Ever Commerce is a leading service commerce platform providing vertically-tailored, integrated SaaS solutions for service-based businesses. Learn more at

We are seeking a highly skilled and experienced Sr. Manager, SEO to drive SEO strategy and execution (including the path forward to excel with AEO & GEO) for the Ever Pro Vertical. At Ever Pro, we empower Home Service Professionals with a suite of innovative solutions that enable them to work efficiently, communicate effectively and thrive financially. Ever Pro is a leading provider of business management software, customer experience applications and billing & payment solutions for our customers in SMB services industries.

This role involves driving organic growth through technical SEO strategies that ensure maximum crawlability, indexation, and performance across all search engines. You will lead a team of SEO strategists and partner with agencies as an extension of your team when needed. You will work closely with cross-functional teams, including marketing, product, content, and analytics, to enhance search visibility, improve site performance, and execute comprehensive SEO strategies.

This position also requires experience managing multiple websites and driving Conversion Rate Optimization (CRO) to support SEO efforts.

Note: This description reflects the responsibilities and qualifications for the role as described by the employer.

• Develop and implement a technical SEO roadmap focused on optimizing crawlability, indexability, and structured data to drive organic growth.
• Own and prioritize the technical SEO backlog, aligning projects with business objectives and ensuring timely execution.
• Partner with product, marketing, and UX teams to implement SEO best practices across site architecture, internal linking, and user navigation.
• Manage site performance optimizations, including Core Web Vitals, page speed, and mobile optimization, ensuring a seamless user experience.
• Conduct regular technical SEO audits using industry tools such as Ahrefs, Screaming Frog, SEMrush, and others to diagnose issues and implement scalable solutions.
• Stay informed about search engine algorithm updates and adjust strategies to maintain and improve search rankings.
• Drive AEO and GEO strategies and execution.

• Utilize tools like Google Search Console, Google Analytics, SEMrush, Ahrefs, and other SEO tools to track, analyze, and report on site performance, identifying opportunities for improvement.
• Develop and maintain key SEO KPIs, dashboards, and performance metrics to assess organic traffic impact.
• Conduct A/B testing and experiments to optimize SEO hypotheses and ensure continuous performance improvements.

• Collaborate with product and development teams to ensure SEO-friendly site architecture and that SEO requirements are integrated into development cycles.
• Work closely with content teams to optimize on-page content and ensure alignment with search intent and overall SEO strategy.
• Lead discussions and provide expertise on JavaScript SEO, server-side rendering, and other complex technical SEO topics.
• Foster communication and alignment between technical and non-technical stakeholders to promote SEO best practices and ensure SEO initiatives are understood across teams.

• Manage the implementation of structured data (JSON-LD, Schema.org) to enhance rich search results, supporting entity-based SEO and improving visibility in search engines.
• Collaborate with content teams to optimize pages for search intent and ensure high-quality, SEO-driven content.

• Provide leadership in identifying opportunities for site improvement and guide the technical team on SEO initiatives.
• Act as a subject matter expert, continuously educating internal teams and stakeholders on technical SEO best practices.
• Lead and mentor junior SEO team members, providing guidance and support in executing SEO tasks and building technical SEO expertise.

• Lead and manage SEO strategies for multiple websites, ensuring consistency and scalability in technical SEO practices across all sites.
• Drive Conversion Rate Optimization (CRO) initiatives by aligning SEO goals with user experience improvements and optimizing landing pages for both SEO and conversion performance.
• Work with analytics and UX teams to identify areas for improvement on key landing pages and drive actions to increase conversion rates while enhancing organic traffic.

• Demonstrated experience managing and leading SEO teams, guiding both senior and junior team members in achieving goals and fostering a collaborative environment.
• Proven ability to manage multiple projects and websites simultaneously, overseeing cross-functional initiatives and maintaining high-quality execution.
• Strong leadership skills, with a history of mentoring and developing talent within the SEO…