Digital Marketing Manager
Listed on 2025-12-15
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IT/Tech
Digital Marketing, Data Analyst, Web Developer
Chicago, IL;
Denver, CO;
New York City, NY
At Honeycomb, we're not just building technology, we’re reshaping the future of insurance.
In 2025, Honeycomb was ranked by Newsweek as one of “America’s Greatest Startup Workplaces,” and Calcalist named it as a “Top 50 Israel startup.”
Honeycomb is a rapidly growing global startup, generously backed by top-tier investors and powered by an exceptional team of thinkers, builders, and problem-solvers. Dual-headquartered in Chicago and Tel Aviv (R&D center), and with 5 offices across the U.S., we are reinventing the commercial real estate insurance industry, an industry long overdue for disruption. Just as importantly, we ensure every employee feels deeply connected to our mission and one another.
With over $55B in insured assets, Honeycomb operates across 18 major states, covering 60% of the U.S. population and increasing its coverage.
If you’re looking for a place where innovation is celebrated, culture actually means something, and smart people challenge you to be better every day - Honeycomb might be exactly what you’ve been looking for.
Role overviewWe’re looking for a Digital Marketing Manager to run day-to-day marketing operations in Hub Spot, partner with internal teams, and help drive full-funnel growth—from acquisition through lifecycle for partner and direct marketing. You’ll own email execution, list building and workflows, site updates in Webflow, and reporting that ties activity to the pipeline. Bonus points if you’ve touched Iterable or similar cross-channel messaging tools.
Whatyou’ll do
- Run Hub Spot marketing operations: build, maintain and scale email strategy plus execution, lists/segments, nurture/drip programs, lifecycle workflows, lead scoring, and optimization.
- Manage intake & prioritization: triage incoming requests from the marketing team and cross-functional partners (Sales, Rev Ops, Product, CS), set SLAs, and keep stakeholders informed.
- Keep the site fresh (Webflow): publish and QA new pages, implement basic SEO/meta updates, and run A/B tests with clear hypotheses with the help of external resources for development and design.
- Contribute to strategy: partner on acquisition and lifecycle strategy, translating goals into experiments, campaigns, and measurable plans.
- Drive demand gen: support paid media (search, social, display), retargeting, direct mail, and other channels, audience targeting, and landing page alignment.
- Maintain data quality: monitor syncs, dedupe/normalize records, and enforce naming/UTM conventions for clean reporting.
- Report & iterate: ship weekly insights on channel performance, email engagement, pipeline/SQL impact, and recommendations.
- 3–6+ years in digital/lifecycle marketing with deep hands-on Hub Spot experience (Marketing Hub required).
- Experience with Webflow is a bonus(editing, CMS collections, basic HTML/CSS comfort for tweaks).
- Exposure to demand gen channels (Google/Linked In Ads, retargeting, direct mail platforms).
- Strong project management: can manage a queue, set priorities, and hit deadlines.
- Analytical chops: comfortable with marketing analytics, UTMs, and building actionable dashboards.
- Nice to have: Iterable (or similar cross-channel platform), basic SQL/Looker/Tableau, direct-mail orchestration, B2B/B2B2C or fintech/insurtech experience.
- Email: deliverability %, CTR/CTO, unsubscribe/spam rates, workflow conversion.
- Web: landing page CVR, site, SEO hygiene on new pages.
- Ops: request SLA adherence, process documentation coverage.
Hub Spot Marketing Hub, Webflow, Google Analytics/Tag Manager, ad platforms (Google/Linked In), spreadsheet tools; AI tools,
Iterable experience is a plus.
- Salary range: $90,000 - $110,000
- Bonus
- Employee options grant
- 401K
- Flexible paid time off
- Paid national holidays
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