Principal Customer Experience Program Manager

This job is with Klaviyo, an inclusive employer and a member of my Gwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying.

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The Principal, Customer Experience Programs Manager leads cross-functional initiatives that shape how Klaviyo customers learn, adopt, and succeed through digital-first and self-serve experiences. This role combines strategic program leadership, execution excellence, and thought leadership to transform vision into scalable, measurable customer programs.

You will independently drive and execute key customer enablement initiatives — such as evolving our Power Up experience, improving the Klaviyo Community as a customer success channel, or building programmatic customer education and feature-launch frameworks to increase adoption of self-service resources and ultimately drive adoption and retention. Working across Customer Success and Support, Customer Education, Product, Marketing, Engineering, etc., you’ll design experience and programs that directly improve adoption, satisfaction, and efficiency for thousands of customers worldwide.

How You’ll Make a Difference:

Program Leadership & Execution

Lead the planning and delivery of digital-first and self-serve programs from concept through impact measurement.

Own end-to-end execution for major CX initiatives in partnership with department leaders to drive customer education adoption, community engagement, and in-app enablement engagement.

Translate strategy into actionable plans with clear milestones and success metrics.

Manage multiple initiatives simultaneously with minimal oversight.

Strategic Thinking & Thought Leadership

Define and drive the strategy for how customers engage with Klaviyo’s learning and self-service resources across multiple domains — ensuring alignment between Customer Academy, Help Center, Community, and in-app guidance experiences to deliver a cohesive, intuitive, and connected customer experience

Partner cross-functionally to ensure visibility and integration of educational content after publication — serving as a thought partner on how resources are surfaced, prioritized, and promoted across lifecycle programs, in-product experiences, and ad hoc campaigns.

Define the strategy and focus areas for customer and market research, partnering with CX Strategy, Product Design and Research teams to uncover insights that guide experience / program priorities and design.

Partner cross-functionally to design and deliver customer-facing thought leadership content that helps Klaviyo users navigate changes in technology, industry, and compliance landscapes.

Identify emerging trends in AI, automation, and learning behaviors to inform experience / program direction.

Represent CX Programs in cross-functional forums, sharing best practices and lessons learned.

Transform workflows by putting AI at the center, building smarter systems and ways of working from the ground up.

Stakeholder Management & Influence

Build strong partnerships across Product, CSS teams, Marketing, and other teams to align on objectives and execution.

Influence decision-making through storytelling, data, and customer insight.

Create a feedback loop with the Customer Education team to prioritize content and education needs to support CX programs and feature releases within content sprint planning.

Ensure clarity, alignment, and accountability across cross-functional partners.

Measurement & Reporting

Define program KPIs linked to adoption, engagement, satisfaction, and self-serve utilization.

Report results and insights regularly, highlighting business impact and next-phase recommendations.

Who You Are:

7+ years of…