Educational Technology Specialist

Job Description

W. W. Norton & Company is seeking an Educational Technology Specialist (ETS) to support regional sales growth by driving digital product adoption and strengthening Norton’s presence at strategic accounts. ETSs act as strategic partners to Regional Managers and sales reps, combining ed‑tech expertise, consultative selling, and a focused account strategy to drive digital revenue across assigned territories. The role is remote with consistent travel during selling seasons.

Drive Digital Revenue

• Lead high-impact demos and presentations (in‑person and remote) for faculty committees, department chairs, and strategic accounts.
• Build campus‑level relationships with LMS and Inclusive Access stakeholders; support territory IA strategy and execution.
• Execute targeted plans to expand digital adoptions across priority courses and institutions.
• Conduct sales webinars demonstrating how our digital products address common course challenges.

Enable the Sales Team

• Coach and train Norton sales reps on key digital products, positioning, and competitive differentiation.
• Partner with Regional Managers on territory strategy, pipeline analysis, and identifying the best opportunities.
• Maintain accurate CRM updates (Salesforce) to support forecasting and cross‑team visibility.

Advance Customer Adoption & Success

• Provide onboarding sessions for instructors adopting Norton digital tools; troubleshoot early friction points and set instructors up for successful launches.
• Collaborate with Customer Success, Product, Editorial, and Marketing teams to share field insights and inform product development.

Team & Cross‑Functional Engagement

• Participate in national sales meetings, regional trainings, and twice yearly summits in New York.
• Represent ETS perspective in cross‑functional conversations around digital strategy, features, and user experience.

• Minimum 2 years of successful sales or ed‑tech experience; proven ability to influence adoption decisions.
• Strong communicator and presenter, in person and remote. Comfortable leading conversations with groups ranging from 1 to 100+.
• Familiarity with major LMS platforms (Canvas, Blackboard, Moodle, D2L) and common IA models.
• Strong organizational skills with a bias for action and ownership.
• Proficiency with CRM tools (Salesforce preferred).
• Ability to travel up to ~40% during the academic year.
• Bachelor’s degree required.
• Employment eligibility to work with W. W. Norton & Company in the US is required.
• Preferred locations:
  Denver, CO;
  St. Louis, MO;
  Portland, OR;
  Seattle, WA;
  Spokane, WA.

• Total compensation, including discretionary bonuses, for this position is $80,000‑$120,000, depending on experience, skills, location, and other considerations.
• Generous paid time off, paid holidays, and summer Friday afternoons beginning in July.
• Generous health benefits, including PPO, EPO, and High Deductible (with HSA) medical insurance options, vision insurance, dental insurance, flexible spending accounts for healthcare, dependent care, and commuter, gym membership reimbursement, and more. Coverage for spouses, domestic partners, and dependent children is available.
• Profit‑Sharing and 401(k) benefit plan with discretionary contribution matching by employer.
• Disability and life insurances.
• FMLA, parental and other leave.
• Employee Assistance Program (for mental health, financial planning, and other needs).
• Company‑provided laptop.
• Employee discounts on Norton books.
• Limited matching of employee donations to select non‑profit organizations.
• All policies and benefits described are subject to change at any time.