Business Development Representative - MUH & Hospitality

As a
** Business Development Representative (BDR)**, you will play a critical role in driving revenue by identifying and qualifying new sales opportunities within our
** Multi-Unit Housing (MUH) and Hospitality
** markets in the
** West Coast Region**. This role is focused on lead generation and outbound prospecting - Supporting our MUH and Hospitality field reps in the West Coast region. You’ll engage with potential clients, build relationships, and convert leads into new business.
* *
* Education:

** Bachelor’s degree preferred.
* ** Sales

Experience:

** 6+ months in inside sales, business development, or a consultative phone-based sales environment.
* ** Proven Performance:
** Demonstrated ability to meet or exceed sales goals.
* ** Industry Interest:
** Interest or experience in
** fitness, hospitality, or multi-unit housing
** is a plus.
* Strong attention to detail with consistent follow-through.
* Excellent verbal and written communication skills with a friendly, engaging style.
* High energy, enthusiasm, and a strong motivation to sell.
* Resilience and persistence when handling rejection.
* Tech-savvy with proficiency in
** Microsoft Office (Excel, Word, PowerPoint)**.
* Experience using
** Salesforce CRM
** or similar tools preferred.
* Strong time management and organizational skills in a fast-paced environment.
* This role supports
** West Coast-based MUH and Hospitality territories**.
* This role supports
** MUH and Hospitality
** territories across the Western U.S. (West Coast and Mountain states).
* Candidates located
** within these regions
** are strongly preferred.
* Must have the discipline and ability to work effectively in a
** remote environment**, as applicable.

At Life Fitness / Hammer Strength,
** we think customer first**,
** play as one team**, and
** raise the bar on fitness innovation**—in the gym and in every corner of our facilities. We
** persevere and get it done**, with a clear purpose to
** inspire each other to live healthier lives**. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply. Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential.

If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail.

If it’s not the right opportunity this time, we’ll always let you know.
* ** We think customer first**:
We’re proactive, adaptable, and always improving the customer experience.
* ** We play as one team**:
We care, collaborate, and pick each other up—we win and lose together.
* ** We raise the bar on fitness innovation**:
We lead, not follow—pushing fitness further every day.
* ** We persevere and get it done**:
We out-work, out-match, and never compromise on quality or performance.
* ** We inspire each other to live healthier lives**:
We support well-being, inside and outside of work, to build a healthier world—together.
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