Business Development Representative
Listed on 2026-10-11
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Sales
Sales Development Rep/SDR, B2B Sales, SaaS Sales, IT / Software Sales
At Mad Cap Software, we’re at the forefront of developing best-in‑class software solutions for content creation, collaboration, publishing, management, and analytics & reporting. More than 10,000 leading organizations around the globe rely on Mad Cap Software’s solutions to create better content experiences for their customers and employees. Come join our awesome Team!
Propel Your Professional GrowthEvery day we refine, iterate, and explore how to make work better for everyone. Join us in creating a better future of work that’s more connected, inclusive and flexible. We offer competitive benefits and compensation plans for our teams in addition to being:
- Connected:
We come together — across time zones, regions, offices and screens. - Inclusive:
Our teams reflect the rich diversity of our world, with equitable access to opportunity for everyone. - Flexible:
We believe in the freedom to work when and how you work best, to help us thrive.
As a Business Development Representative (BDR) on our Enterprise team, you will run account-based outbound into named enterprise target accounts, qualify inbound enterprise leads, and own the first discovery call for enterprise buyers across our five-product technical documentation and learning and development platform. You will be the spearhead of our enterprise sales effort, engaging buyers at the top of the funnel and passing qualified opportunities to our enterprise account executives.
Your high level of energy, motivation, and competitiveness will help to perpetuate your success in this role.
- Build and work a target-account list of enterprise prospects
- Enrich contacts using Linked In, [6sense, Zoom Info], and account research, building multiple contacts per account
- Run multi-touch sequences, and give the top 10 to 15% of accounts by intent high-touch, personalized outreach rather than a generic cadence
- Run the first discovery call with technical writers, L&D buyers, and other individual contributors or mid-level stakeholders
- Use the discovery framework to identify fit (company size, license count, current tooling) and route the prospect to the right product, including the IXIA CCMS enterprise path
- When a VP or C-level contact surfaces, hand off cleanly to the right enterprise account executive rather than running the call yourself. At that level, you are the qualifier, not the closer
- Work enterprise-tagged inbound MQLs alongside your outbound book: qualify each prospect and route them to the right product and rep quickly
- Own enterprise event and webinar leads as first-pass triage, working them against the SLA
- Provide prompt phone and email follow-up, and properly document and track all activity
- Pass qualified opportunities to the enterprise named-account team with the data that makes attribution and reporting work: shipping contact, product line item, and lead source, every time
- Work closely with the sales team on strategy to meet sales goals
- Keep your pipeline accurate and up to date so forecasting stays reliable
Learn the product portfolio and routing rules, ramp on the existing enterprise sequences, and build your initial target-account list of accounts. By 60 days:
Work your full outbound book and enterprise inbound queue independently, hit the SLA targets on inbound, and book your first discovery meetings from outbound. By 90 days:
Run discovery calls confidently and make clean handoffs to enterprise account executives. Stand up your first ABM sequence and show early response data, with qualified opportunities passed to the team. What You Bring
- 2+ years of BDR, SDR, or inside-sales experience in B2B SaaS,…
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